2018 Liquid Soap Market Growth Forecast 2028: Recent Trends, Developments, and Opportunities

Liquid Soap Market
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The Global Liquid Soap Market growth is driving during the forecast period owing to factors such as increasing awareness of personal hygiene, rising concern regarding eco-friendly packaging, and the introduction of new and innovative products.

According to the TechSci Research report, Liquid Soap Market– Global Industry Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F” Liquid soap is a personal care hygiene product that is used for cleaning hands, face, or body. It is soap in a liquid form and available in a variety of fragrances, colors, and formulations to suit different skin types and preferences. Some liquid soap products may contain additional ingredients such as moisturizers, essential oils, etc.

Liquid soap is considered more effective and hygienic in comparison to bar soap, as it eliminates the risk of cross-contamination that can occur when multiple people use the same bar soap. The demand for liquid soap has been boosted by the rising awareness of the need of proper hand washing in preventing the spread of illnesses.

Governments and public health organizations around the world have been emphasizing the need to maintain proper hand hygiene to prevent the transmission of infectious diseases. The adoption of safety measures such as hand washes and disinfectants in homes, offices, and public places has contributed to the increasing demand for liquid soap. Many people prefer to use liquid soap as a first step in hand hygiene, followed by using hand sanitizers and disinfectants to further ensure their safety.

The introduction of touch-free hand hygiene dispensers has increased the use of liquid soap in healthcare settings. Touch-free hand hygiene dispensers, also known as automatic soap dispensers, are designed to reduce the risk of cross-contamination and promote hygiene in healthcare facilities. They are usually mounted on walls or placed on stands and are activated by motion sensors, which dispense a predetermined amount of liquid soap when a person’s hands are detected. The use of touch-free dispensers ensures that each person receives the right amount of soap without touching the dispenser, reducing the risk of contamination. Moreover, liquid soap is preferred in healthcare facilities because it can be easily stored and dispensed in sterile packaging, ensuring that it remains free of contaminants. It is more effective in removing dirt and bacteria from hands compared to bar soap, which can harbor bacteria and spread infections.

Liquid soap is widely used in hotels, quick-service restaurants (QSRs), and food processing facilities to meet hygiene standards and prevent the spread of bacteria and viruses. In hotels, liquid soap is often provided in guest rooms and public restrooms to promote hand hygiene and maintain cleanliness. Many hotels offer touch-free hand hygiene dispensers in common areas, such as lobbies and conference rooms, to further ensure the hygiene of guests and staff. In quick-service restaurants (QSRs), liquid soap is used to promote proper hand hygiene among employees who handle food and interact with customers. This is essential in preventing the spread of foodborne illnesses and maintaining the cleanliness of the establishment.  In food processing facilities, liquid soap is used to meet hygiene standards and prevent contamination of food products.

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The Global Liquid Soap Market is segmented based on product type, packaging type, category, application, distribution channel, and region.

Based on product type, the Global Liquid Soap Market is segmented into hand wash, face wash, body wash, and others. Among these, the hand wash segment has a significant share in the market during the forecast period due to the rising awareness among consumers about personal hygiene and increasing government initiatives regarding cleanliness & personal care.

Based on application, the Global Liquid Soap Market is segmented into residential and commercial. Among these, the residential sector has a significant share in the market during the forecast period due to increasing consumer awareness of hygiene and a healthy lifestyle. Various government initiatives for improving the hygiene in emerging economies such as China and India drive the demand of liquid soap in the residential sector. For instance, government initiatives like the “Total Sanitation Campaign” and the “Swachh Bharat Mission” are increasing the amount spent on sanitary hygiene items like hand washes in India.

Key market players operating in the global liquid soap market include:

  • Reckitt Benckiser Group plc
  • The Procter & Gamble Company
  • Unilever PLC
  • Lion Corporation
  • GOJO Industries, Inc.
  • Godrej Consumer Products Limited
  • The Avon Company
  • Pental Products Pty Ltd.
  • Colgate-Palmolive Company
  • Amway International Inc.

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“One of the main factors fueling the global demand for liquid soap, increasing adoption of liquid soap in hospitals and healthcare institutions to maintain sanitation and sterility, owing to the introduction of touch-free hand hygiene dispensers. Furthermore, liquid soap is used in hotels, quick-service restaurants (QSRs), and food processing facilities to meet hygiene standards which drive the Global Liquid Soap Market growth.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

Liquid Soap Market– Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028FSegmented By Product Type (Hand Wash, Face Wash, Body Wash, Others), By Packaging Type (Pouch, Bottle, Tube), By Category (Organic, Synthetic), By Application (Residential, Commercial), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Pharmacy & Drug Stores, Online and Non-Retail), By Region and Competition, has evaluated the future growth potential of liquid soap market globally and provides statistics and information on market structure, size, share, and future growth. The report provides cutting-edge market intelligence and helps decision-makers to make sound investment decisions. Besides, the report also identifies the emerging trends along with essential drivers, challenges, and opportunities present in the market of liquid soap market globally.

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