Toys and Games Market size was valued at US$ 417.58 Bn. in 2021 and the market is expected to reach US$ 844.34 Bn. by 2029, at a CAGR of 9.2% through out the forecast period.
Market Overview :
Maximize Market research, a leading Toys and Games Market research firm, which delivers data and analysis at the global, regional and country levels has published an Toys and Games market report. The domain expert has analysed the Toys and Games at a regional and global level.
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Market Scope :
Competitive analysis of the Toys and Games market which gives insides to new players about sharks present in the market with their financial health, revenue, technological advancements, mergers and acquisitions, recent developments, marketing tactics, alliances, and joint ventures.
The Toys and Games market report consists of microanalysis with accurate illustrations, graphs and simple-to-grasp language which helps users to understand the key points and overall aspects of the industry, this report is carved using history, consumer habits, & market volatility.
The Toys and Games market report consists of the analysis of restraints, opportunities, challenges, and risks with the help of SWOT analysis and Porter’s Five Forces analysis, which are standard & prominent full-proof methods to provide analysis of the market.
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Segmentation :
In 2021, Electronic Games have a 38% market share by product. Consumer expenditure on video content, virtual reality material, and video game tournaments has dramatically increased as a result of technological advancements. The segment is expanding mostly as a result of the rise of mobile and internet gaming as well as the transition away from digital software delivery. In order to generate leads, provide an engaging gaming experience, and shift the product to a more service-oriented model, several toy manufacturers have substantially invested in the production of content that is focused on their flagship items. These elements are fueling the market’s segment growth.
By End Use, the market was dominated by the 15 and above category in 2021 with a 50% share. Skateboards and scooters performed better than fashion dolls, accessories, and Lego building sets as sports toys. As a tool for child development, families in wealthy nations are increasingly purchasing interactive, educational toys.
In 2021, the Offline market category held a 78.8% market share by distribution channel. Toy manufacturers are expanding their retail locations due to increased product awareness in hypermarkets and supermarkets as well as the rising popularity of educational games in areas like Asia Pacific, North America, and Europe. Supermarkets and hypermarkets are permitted to stay open until midnight by the US government. These elements are fueling the market segment’s expansion.
Key Players :
- • Mattel Inc.
• Hasbro Inc.
• Lego Group
• Takara Tomy Co. Ltd
• Bandai Namco Holdings Inc.
• Simba-Dickie Group
• Spin Master Ltd
• AOSHIMA BUNKA KYOZAI Co. Ltd
• Moose Enterprise Holdings Pty Ltd
• Tru Kids Inc.
• Namco Bandai
• Toy Quest
• Sanrio Company Ltd.
• Konami Corporation
• Integrity Toys, Inc.
• Jakks Pacific
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Regional Analysis :
The report assists in planning and implementing new strategies which are suitable and appropriately applicable according to specific countries and regions in the market.
The detailed regional analysis provided in the report aids stakeholders, new entrants, investors, entrepreneurs, researchers, market followers and players in an easy illustration of various elements of the market, presenting a future outlook with expected risks and trends in the Market.
A competitive regional analysis of the Toys and Games market was conducted listing competitors in the market along with new entrants. A comprehensive analysis is effective to gain a comprehensive understanding of the market structure and growth strategies of various players.
Key Questions answered in the Toys and Games Market Report are:
- What is Toys and Games Market?
- What is the forecast period of the Toys and Games Market?
- What is the competitive scenario of the Toys and Games market?
- Which region held the largest market share in the Toys and Games Market?
- What are the opportunities for the Toys and Games Market?
- What factors are affecting the Toys and Games market growth?
- Who are the key players of the Toys and Games market?
- Which company held the largest share in the Toys and Games market?
- What will be the CAGR of the Toys and Games market during the forecast period?
- What key trends are likely to emerge in the Toys and Games market in the coming years?
Key offerings:
- Market Share, Size, and Forecast by Revenue|2022-2029
- Market Dynamics- Growth drivers, Restraints, Investment Opportunities, and key trends
- Market Segmentation: A detailed analysis by Toys and Games
- Landscape- Leading key players and other prominent key players.
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