Rising skin & hair-related issues, increasing geriatric population, and shifting consumer preferences are the key factors driving the beauty devices market globally.
According to TechSci Research report, “Beauty Devices Market– Global Industry Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F” The global beauty devices market is expected to grow during the forecast period owing to increasing e-commerce websites and the rising number of beauty salons and spas worldwide.
Beauty devices solve the problems of wrinkles, dark circles, pigmentation, and age spots, which constitute a large proportion of skin issues for women. One of the main drivers propelling the beauty devices market is the rising prevalence of skin illnesses, the aging population, and the negative impacts of UV radiation. It is expected that strict government regulations and issues such as contact dermatitis and superficial bacterial and fungal infections related to excessive usage of cosmetic gadgets will restrain the market’s expansion. Moreover, it is anticipated that the availability of simple-to-use cosmetic products and the hazards and difficulties related to beauty devices will hinder market expansion.
The global market for beauty devices is primarily driven by consumers’ growing awareness of how people look and their desire to improve and enhance their appearance and treat skin problems. In addition, the growing elderly population and the simple access to anti-aging cosmetic products that help to reduce signs of aging and tighten the skin are increasing demand for the products. Additionally, the global market for beauty devices is benefiting from an increase in working women and the popularity of salons and derma clinics. Accordingly, rising pollution levels, demanding work schedules, and shifting consumer lifestyles fuel the demand for cosmetic products. Many significant manufacturers are releasing new product varieties with several functions to accommodate various skin types, which is an essential growth-inducing factor.
The rising geriatric population, increasing prevalence of skin disorders brought on by the damaging effects of ultraviolet radiation, and high disposable income lead to higher spending on personal care products and technologies. The market is also expected to expand owing to increasing use of electronic beauty tools and rising consumer preference for easy-to-use at-home beauty tools.
The risks associated with using beauty devices, the accessibility of simple beauty products, and the high cost of beauty devices restrict this market’s growth to some extent.
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The global beauty devices market is segmented based on type, application, price range, distribution channel, region, and competitive landscape. Based on type, the market is segmented into trimmers & shavers, hair dryers, hair straighteners, hair curlers, epilators, face cleansers, and others (multipurpose (stylers), multipurpose (face cleaners), face massagers, lip plumper, etc.). Among these, the hair dryers segment holds the leading share in the market during the forecast period due to increasing availability and rising usage at home.
Based on distribution channels, the market is divided into supermarkets/hypermarkets, multi-branded stores, exclusive stores, online, and others (local shops, direct sales, etc.). Among these, the online segment is expected to be the fastest-growing segment in the market during the forecast period, owing to the increasing number of e-commerce platforms and ease of accessibility.
Based on region, the market is segmented into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. Among these, North America is the fastest-growing segment in the global beauty devices market during the forecast period. The region’s high disposable income, which drives up personal care product spending, is primarily to credit for this. Additionally, consumers’ increased focus on appearance is driving a surge in the use of innovative cosmetic technology.
Key market players operating in the beauty devices market include:
- Koninklijke Philips N.V.
- The Procter & Gamble Company
- L’OREAL GROUP
- Carol Cole Company, Inc. (NuFace)
- Panasonic Corporation
- Tria Beauty Inc.
- YA-MAN Ltd
- Nu Skin Enterprises Inc.
- MTG Co.,Ltd
- FOREO AB
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“The primary reason driving the market is the growing awareness of the benefits and safety profile of energy-based aesthetic devices, particularly laser-based devices. The Food and Drug Administration (FDA) has approved laser skin tightening treatment for fine lines, wrinkles, and skin laxity. In comparison to traditional surgical beauty treatments, the main benefits of energy-based aesthetic beauty devices include little skin invasion, rapid recovery, fewer side effects, and decreased discomfort. These devices also deliver outcomes quickly, painlessly, and reasonably priced. These factors are driving the demand for beauty devices all around the world.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
“Beauty Devices Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Type (Trimmers & Shavers, Hair Dryers, Hair Straighteners, Hair Curlers, Epilators, Face Cleanser, and Others (Multipurpose (Styler), Multipurpose (Face Cleaner), Face Massager, Lip Plumper, etc.)), By Application (Individual Vs. Professional), By Distribution Channel (Supermarkets/Hypermarkets, Multi-Branded Stores, Exclusive Stores, Online, Others (Local Shops, Direct Sales, etc.), By Region, By Company, has evaluated the future growth potential of beauty devices globally and provides statistics and information on market structure, size, share, and future growth. The report provides cutting-edge market intelligence and helps decision-makers to make sound investment decisions. Besides, the report also identifies the emerging trends along with essential drivers, challenges, and opportunities present in the global beauty devices market.
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