The Cruelty-Free Makeup Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Cruelty-Free Makeup Global Market Report 2024, The cruelty-free makeup market size has grown strongly in recent years. It will grow from $5.85 billion in 2023 to $6.35 billion in 2024 at a compound annual growth rate (CAGR) of 8.5%. The growth in the historic period can be attributed to rising lactose intolerance awareness, health and wellness trends, dietary trends, functional properties, clean label movement.
The cruelty-free makeup market size is expected to see strong growth in the next few years. It will grow to $8.37 billion in 2028 at a compound annual growth rate (CAGR) of 7.2%. The growth in the forecast period can be attributed to expanding health-conscious consumer base, plant-based alternatives integration, global dietary shifts, diverse product applications, clean and sustainable sourcing. Major trends in the forecast period include globalization of food preferences, innovation in product formulations, innovations in dairy processing technologies, e-commerce and direct-to-consumer trends, focus on sustainable and ethical practices.
Rising consumer focus on sustainability and natural ingredients is expected to propel the growth of the cruelty-free makeup market. Sustainability and natural ingredients in cruelty-free makeup refer to a beauty product category that prioritizes ethical and environmentally conscious principles. The increasing consumer emphasis on sustainability and natural ingredients is steering the demand for cruelty-free makeup, as individuals seek beauty products aligned with ethical values, minimal environmental impact, and a preference for eco-conscious choices. For instance, in January 2024, according to the CBI Ministry of Foreign Affairs, a Netherlands-based government organization, demand for natural ingredients increased for cosmetics in Europe from $1.12 million (€1.03 million) in 2021 to $1.38 million (€1.27 million) in 2022. Therefore, the rise in consumer focus on sustainability and natural ingredients is driving the growth of the cruelty-free makeup market.
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The cruelty-free makeup market covered in this report is segmented –
1) By Product Type: Cruelty Free Facial Makeup, Cruelty Free Eye Makeup, Cruelty Free Lip Makeup, Cruelty Free Nail Makeup
2) By Customer Orientation: Women, Unisex, Men, Kids
3) By Sales Channel: Modern Trade, Specialty Store, Salons And Spa, Departmental Stores, Convenience Stores, Online Stores
Major companies operating in the cruelty-free makeup market aim to expand product lines and contribute a significant portion of their sales to conservation and rescue efforts for endangered animals. Expanding product lines in cruelty-free makeup refers to the process of beauty companies and brands diversifying their product offerings to cater to a wider range of customer preferences and needs. For instance, in March 2023, Colorbar Cosmetics Private Limited, an India-based cosmetics company, launched its Co-Earth line. The Co-Earth line is dedicated to clean beauty and animal welfare, with products that are derived from nature and are cruelty-free, vegan, paraben, SLS, and sulfate-free.
The cruelty-free makeup market report table of contents includes:
1. Executive Summary
2. Cruelty-Free Makeup Market Characteristics
3. Cruelty-Free Makeup Market Trends And Strategies
4. Cruelty-Free Makeup Market – Macro Economic Scenario
5. Global Cruelty-Free Makeup Market Size and Growth
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26. South America Cruelty-Free Makeup Market
27. Brazil Cruelty-Free Makeup Market
28. Middle East Cruelty-Free Makeup Market
29. Africa Cruelty-Free Makeup Market
30. Cruelty-Free Makeup Market Competitive Landscape And Company Profiles
Top Major Players:
- Unilever PLC
- L’Oréal S.A
- Estée Lauder Companies Inc
- Ulta Beauty Inc
- bareMinerals
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