Overview and Scope
A lawn mower refers to a hand-propelled or power-driven machine having one or more revolving blades (or a reel). It is used to cut lawn grass surfaces to an even height.
Sizing and Forecast
The lawn mower market size has grown strongly in recent years. It will grow from $25.69 billion in 2023 to $27.7 billion in 2024 at a compound annual growth rate (CAGR) of 7.8%. The growth in the historic period can be attributed to suburbanization and housing developments, growing homeownership rates, rise in disposable income, environmental concerns, government initiatives for green spaces, landscaping services industry growth, marketing and branding strategies, rural and agricultural use..
The lawn mower market size is expected to see strong growth in the next few years. It will grow to $37.15 billion in 2028 at a compound annual growth rate (CAGR) of 7.6%. The growth in the forecast period can be attributed to rise in urbanization, focus on sustainable lawn maintenance, e-commerce growth, consumer shift towards electric models, landscaping as a service, climate change awareness, regulations on gasoline-powered equipment, smart home integration.. Major trends in the forecast period include robotic lawn mowers, battery-powered mowers, smart lawn care technology, green roofs and sustainable landscaping, compact and lightweight models, customization options, lithium-ion battery technology, online sales and e-commerce platform..
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Segmentation & Regional Insights
The lawn mower market covered in this report is segmented –
1) By Type: Riding Lawn Mowers, Walk-Behind Lawn Mowers, Robotic Or Autonomous Lawn Mowers
2) By Propulsion Type: Electric Lawn Mowers, Internal Combustion Engine (ICE) Lawn Mowers
3) By Lawn Size: Small, Medium, Large
4) By Distribution Channel: Online Distribution Channel, Retail Distribution Channel
5) By End-User: Residential, Commercial
North America was the largest region in the lawn mower market share in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the lawn mower market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
The rise in consumer interest in gardening activities will drive the growth of the lawn mower market going forward. Gardening refers to the practice of growing and cultivating plants in the devoted plot of ground as part of horticulture which includes flowers, herbs, or vegetables. In gardening activities, lawn mowers are commonly used for chopping, trimming, or mowing grass patches from lawns and gardens to ensure that the grass is well-groomed and grown at the appropriate height. The demand for lawn mowers will increase in response to the rise in consumer interest in gardening activities. For instance, according to a study on gardening statistics in the United States (2021) conducted by the National Gardening Association, a US-based plant-based educator, the COVID pandemic added 18.3 million new gardeners with a 65% increase in millennial gardeners and a 44% increase in Generation Z gardeners. It is also found that during the COVID pandemic, 2 of 3 gardeners tried a new gardening activity. In addition, in May 2022, according to the Gardening Statistics by Garden Pals, a US-based community of plant parents, and nature lovers, approximately $48 billion are spent on lawn and gardening equipment each year by American adults. Therefore, the rise in consumer interest in gardening activities is expected to propel the growth of the lawn mower market in the coming years.
Key Industry Players
Major companies operating in the lawn mower market report are Honda Motor Company Limited, Ariens Company Inc., Briggs & Stratton Corporation, Deere & Company, Husqvarna AB, MTD Products Incorporated, Robert Bosch GmbH, Robomow North America Inc., The Toro Company, Andreas Stihl AG & Co. KG, Stiga SpA, Koki Holdings Co. Ltd., Kubota Corporation, Textron Specialized Vehicles Inc., Craftsman Tools Inc., The Yamabiko Corporation, Greenworks Tools Inc., American Lawn Mower Company, iRobot Corporation, Zucchetti Centro Sistemi SpA, Stanley Black & Decker Inc., Fiskars Oyj, Falcon Garden Tools Ltd., Bad Boy Mowers Inc., Lastec Industries Inc., AL-KO Gardentech GmbH, Mamibot Manufacturing Company, Cub Cadet Corporation, Emak SpA, WORX Tools, Koki Holdings Co. Ltd., Friendly House, Kubota Corporation, Scythe Robotics Inc.
The lawn mower market report table of contents includes:
1. Executive Summary
2. Lawn Mower Market Characteristics
3. Lawn Mower Market Trends And Strategies
4. Lawn Mower Market – Macro Economic Scenario
5. Global Lawn Mower Market Size and Growth
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31. Global Lawn Mower Market Competitive Benchmarking
32. Global Lawn Mower Market Competitive Dashboard
33. Key Mergers And Acquisitions In The Lawn Mower Market
34. Lawn Mower Market Future Outlook and Potential Analysis
35. Appendix
Top Major Players:
Honda Motor Company Limited
Ariens Company Inc
Deere & Company
Husqvarna AB
MTD Products Incorporated
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