Overview and Scope
Personalized nutrition is creating a customized nutrition plan for an individual based on their unique genetic makeup, health history, and current health status. A personalized nutrition approach considers factors such as age, gender, weight, and activity level, as well as any specific health concerns or conditions that may need to be addressed through diet.
Sizing and Forecast
The personalized nutrition market size has grown rapidly in recent years. It will grow from $14.38 billion in 2023 to $16.61 billion in 2024 at a compound annual growth rate (CAGR) of 15.6%. The growth in the historic period can be attributed to advancements in genomics, health awareness and wellness trends, consumer empowerment, rise in chronic diseases, food industry innovation..
The personalized nutrition market size is expected to see rapid growth in the next few years. It will grow to $30.17 billion in 2028 at a compound annual growth rate (CAGR) of 16.1%. The growth in the forecast period can be attributed to healthcare integration and wellness programs, behavioral insights integration, regulatory support and standards development, direct-to-consumer channels, consumer demand for customization.. Major trends in the forecast period include rising health awareness, genomic research, wearable devices and health trackers, shift in consumer behavior, customized food products..
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Segmentation & Regional Insights
The personalized nutrition market covered in this report is segmented –
1) By Product Type: Personalized Supplements, Personalized Diet Plans, Personalized Beverages, Diseases Based
2) By Form: Tablets, Capsules, Powder, Liquid, Other Forms
3) By Measurement Method: Active Measurements, Standard Measurements
4) By End User: Direct-To-Consumer, Wellness And Fitness Centers, Hospitals And Clinics, Institutions, Food Delivery Services
North America was the largest region in the personalized nutrition market in 2023. Asia-Pacific is expected to be the fastest-growing region in the personalized nutrition market during the forecast period. The regions covered in the personalized nutrition market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
The growing prevalence of chronic disease are expected to boost the growth of the personalized nutrition market. Chronic diseases are defined as conditions that are long-lasting and typically cannot be cured completely but can be managed through lifestyle changes and medical treatment. These conditions often develop over time as a result of a combination of genetic, environmental, and behavioral factors. Personalized nutrition is important to cure chronic disease because it considers an individual’s unique genetic makeup, health history, and current health status. This allows for the creation of a customized nutrition plan that targets specific health concerns and addresses any nutrient deficiencies or imbalances. For instance, in 2022, Centers for Disease Control and Prevention, a US-based national public health agency, around 37.3 million people are suffering from diabetes which equals 11.3% of the United States population. Therefore, the growing prevalence disease is driving the personalized nutrition market.
Key Industry Players
Major companies operating in the personalized nutrition market are focusing on strategic partnerships to sustain their position in the market. The strategic partnership is to make personalized nutrition more accessible by enabling the creation of personalized nutrition gel formulas on demand and at scale. For instance, in July 2022, Healthycell, a US-based company that specializes in the development and distribution of nutritional supplements with a particular focus on cellular health, partnered with Panaceutics Nutrition, a US-based company that focuses on personalized nutrition and innovative approaches to creating customized nutritional products. The collaboration aims to make personalized nutrition more accessible by enabling the creation of personalized nutrition gel formulas on demand and at scale. These formulas will be crafted based on individual biomarker readings, which provide insights into a person’s health.
The personalized nutrition market report table of contents includes:
1. Executive Summary
2. Personalized Nutrition Market Characteristics
3. Personalized Nutrition Market Trends And Strategies
4. Personalized Nutrition Market – Macro Economic Scenario
5. Global Personalized Nutrition Market Size and Growth
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31. Global Personalized Nutrition Market Competitive Benchmarking
32. Global Personalized Nutrition Market Competitive Dashboard
33. Key Mergers And Acquisitions In The Personalized Nutrition Market
34. Personalized Nutrition Market Future Outlook and Potential Analysis
35. Appendix
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