Overview and Scope
Sports analytics refer to software platforms, which run on mathematical and statistical principles to provide data-driven insights into sports and related peripheral activities. Sports analytics often applies the same basic methods and approaches for analysis. It offers parameters for measurement such as hit or fumble rate, and consistently collects data from a broad sample for the analysis process.
Sizing and Forecast
The sports analytics market size has grown exponentially in recent years. It will grow from $1.99 billion in 2023 to $2.51 billion in 2024 at a compound annual growth rate (CAGR) of 26.2%. The growth in the historic period can be attributed to data availability and integration, fan engagement, performance optimization, business operations improvement, globalization of sports.
The sports analytics market size is expected to see exponential growth in the next few years. It will grow to $6.21 billion in 2028 at a compound annual growth rate (CAGR) of 25.4%. The growth in the forecast period can be attributed to personalized fan experiences, increased investment, regulatory compliance. Major trends in the forecast period include advanced player tracking technology, machine learning and predictive analytics, esports analytics, integration of biometrics data.
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The sports analytics market covered in this report is segmented –
1) By Component: Solution, Service
2) By Deployment Mode: On-premise, Cloud
3) By Application: Player Analysis, Team Performance Analysis, Health Assessment, Video Analysis, Other Applications
4) By Sport: Football, Cricket, Hockey, Basketball, American Football, Other Sports
North America was the largest region in the sports analytics market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sports analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
The increasing demand for monitoring and tracking data of players will propel the growth of the sports analytics market. Monitoring an athlete is increasingly being used by sporting federations and organizations to understand the patterns of behavior, habits, and performance among athletes. Capturing these data allows the coach to evaluate and analyze, which in turn helps them get the best possible performance out of the athlete. Monitoring and tracking are a combination of data collection and analysis (monitoring) to assess to what extent the objectives are met by the player. As the demand for monitoring and tracking data of player increase, there will be a significant need for sports analytics solutions to develop data-driven decisions based on data extracted from monitoring tools and platforms. For instance, in 2021, more than 40 Scottish football and rugby clubs currently use the EDGE system of PlayerData (a UK-based software company) for performance analysis and load management. EDGE GPS is a data collection and monitoring tool that is worn by athletes to capture physical metrics during sports sessions. Thus, the increasing demand for monitoring and tracking data of players is expected to propel the sports analytics market growth.
Key Industry Players
Major companies operating in the sports analytics market report are IBM Corporation, Oracle Corporation, SAP SE, Salesforce Inc., Zebra Technologies Corp, Sports Team Analysis and Tracking Systems, SAS Institute Inc., Tableau Software Inc., ExlService Holdings Inc., Stats LLC, Sportradar AG, Dataart Solutions Inc., Genius Sports Group Ltd., HCL Technologies Ltd., Catapult Group International Limited, WSC Sports Technologies Ltd., Opta Sports Data Ltd., The Chyron Corporation, Kinexon GmbH, Exasol AG, Synergy Sports, TruMedia Networks Inc., ShotTracker Inc., Spalk Co, Sportingmindz Technology Pvt Ltd., Orreco Ltd., Second Spectrum, Quant4Sport, Deltatre SpA, Agile Sports Technologies Inc., Perform Group, Sportlogiq Inc.
The sports analytics market report table of contents includes:
1. Executive Summary
2. Sports Analytics Market Characteristics
3. Sports Analytics Market Trends And Strategies
4. Sports Analytics Market – Macro Economic Scenario
5. Global Sports Analytics Market Size and Growth
…..
32. Global Sports Analytics Market Competitive Benchmarking
33. Global Sports Analytics Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Sports Analytics Market
35. Sports Analytics Market Future Outlook and Potential Analysis
36. Appendix
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