Market Overview
The Indian women’s wear market is diverse and expanding, with growth being propelled by factors such as urbanization, evolving consumer preferences, and the increasing popularity of western fashion. The rise of social media and influencer culture has also played a significant role in shaping the demand for trendy, fashionable attire among Indian women.
The Indian women’s wear market was estimated to be worth Rs 1,18,490.4 Cr in 2023. From 2024 to 2030, the market is projected to develop at a compound annual growth rate (CAGR) of 5%, reaching approximately Rs. 1,66,727.9 Cr.
Key Developments in the Indian Women’s Wear Market
- Shift Towards Casual and Athleisure Wear: With more women adopting a work-from-home lifestyle and prioritizing comfort, there has been a notable increase in demand for casual, athleisure, and loungewear. Brands are responding with collections designed to cater to this new, comfort-focused mindset.
- E-commerce Growth: The online retail segment has seen explosive growth, driven by increased smartphone penetration and better internet access. Online shopping platforms like Myntra, Ajio, and Amazon India have become go-to destinations for fashion-savvy women, offering a wide variety of products and convenient shopping experiences.
- Sustainability Trends: As consumers become more conscious of environmental impact, sustainable fashion is gaining traction. Brands are increasingly focusing on eco-friendly materials and ethical production practices to cater to the growing demand for sustainable apparel.
Intrigued to explore the contents? Secure your hands-on sample copy of the report:https://www.maximizemarketresearch.com/request-sample/22036/
Regional Developments
- Vietnam, Thailand, Singapore: Southeast Asian markets are exporting fashion trends to India, particularly in the areas of ready-to-wear and fast fashion. These countries are also establishing stronger retail ties with India to meet growing demand for affordable fashion.
- Japan & South Korea: Korean fashion, especially K-pop-inspired styles, is extremely popular among young Indian women. Both Japan and South Korea are leveraging their fashion exports to strengthen their presence in the Indian women’s wear market, with increasing investments in online retail collaborations.
- Europe & US: European and American brands have made significant strides in the Indian market. Labels such as Zara, H&M, and Mango have been expanding their footprint, bringing international trends to Indian shoppers.
Mergers and Acquisitions
Recent mergers and acquisitions have reshaped the landscape of the Indian women’s wear market:
- Aditya Birla Fashion & Retail and Pantaloons: Aditya Birla Fashion & Retail continues to expand its retail presence by acquiring a significant stake in Pantaloons, one of India’s largest apparel chains. This acquisition allows the company to strengthen its offering in the mid-range fashion segment for women.
- Reliance Retail and Future Group: In 2022, Reliance Retail acquired the fashion brands of Future Group, including the women’s wear brand, FBB. This acquisition positions Reliance as a dominant player in the affordable fashion space, further expanding its reach in tier 2 and tier 3 cities.
- H&M and Indie Fashion Labels: H&M has been actively acquiring stakes in smaller, regional fashion labels to diversify its portfolio and appeal to the growing demand for unique, locally designed pieces. This has helped the brand strengthen its foothold among fashion-conscious women in India.
Eager to discover what’s within? Secure your sample copy of the report today: https://www.maximizemarketresearch.com/request-sample/22036/
Key Players in the Market
- Aditya Birla Fashion & Retail: Known for its popular brands like Van Heusen, Allen Solly, and Pantaloons, Aditya Birla Fashion & Retail has continued to innovate and expand, catering to a wide demographic of women across India.
- H&M India: H&M’s trendy, affordable women’s wear collections have earned the brand a loyal following. Its focus on inclusivity and fashion-forward designs appeals to the growing middle-class women’s market in India.
- Zara: As one of the leaders in the fast-fashion segment, Zara has maintained its position by delivering trendy, global styles at affordable prices, making it a favorite among young Indian women.
Inquire for More Details:https://www.maximizemarketresearch.com/request-sample/22036/
Indian Women’s Wear Market Segmentation:
by Product Type
Ethnic Wear
Sarees
Kurtis
Salwar Suits
Lehengas
Others
Western Wear
Tops
Dresses
Trousers
Skirts
Others
Indo-Western Wear
Lingerie and Sleepwear
Activewear
Others
In 2023, ethnic wear will dominate the Indian women’s wear market by product. Women’s traditional attire mostly comprises of blouse dresses, salwar kameez, and sarees. With a value of Rs 36,035 crore, the saree remains the most recognizable and well-liked traditional garment, especially among older women and in rural areas. Due to their comfort and adaptability, salwar kameez and western clothing are popular in urban and semi-urban markets, particularly among young people and working women. Important saree-producing cities like Mumbai, Varanasi, Ahmedabad, and Surat continue to have a big impact on the sector. The saree continues to be popular in both urban and rural India despite changing fashions.
by Fabric
Cotton
Silk
Linen
Polyester
Others
Based on the type of fabric used, the Indian women’s clothing market is separated into several categories, each of which has unique benefits for distinct needs and occasions. Cotton is the best material for everyday wear, casual ensembles, and warm-weather apparel because of its exceptional softness, breathability, and comfort. Its cooling qualities in hot weather are what make it so popular, yet silk is renowned for its elegance and luxury. Because of its glossy look and opulent feel, linen is the fabric of choice for high-end occasions like weddings and festivals.
by Distribution Channel
Online Retail
Supermarkets/Hypermarkets
Specialty Stores
Departmental Stores
Exclusive Brand Outlets
Others
Want a comprehensive market analysis? Check out the summary of the research report:https://www.maximizemarketresearch.com/market-report/indian-womens-wear-market/22036/
Indian Women’s Wear Market Key Players:
1. Fabindia
2. BIBA Fashion Limited
3. Soch Apparels Private Limited
4. Global Desi
5. W For Woman
6. Ritu Kumar
7. Jaypore
8. H&M
9. Indian Virasat
10. Utsav Fashion
11. Zara
12. Chhabra 555
13. Satya Paul
14. Meena Bazaar
15. Levis
16. Allen Solly
17. Globus Fashion
18. Pepe Jeans India
19. Bombay Selections
20. OCM Private Limited
21. Other Key Players
Discover What’s Trending:
Global Rotary Slasher Market https://www.maximizemarketresearch.com/market-report/global-rotary-slasher-market/116560/
Global Spherical Sun Power Generator Market https://www.maximizemarketresearch.com/market-report/global-spherical-sun-power-generator-market/84293/
About Maximize Market Research :
Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology and communication, cars and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.
Contact Maximize Market Research :
3rd Floor, Navale IT Park, Phase 2
Pune Banglore Highway, Narhe,
Pune, Maharashtra 411041, India
+91 96071 95908, +91 9607365656
