The global paper-based consumer bags market is projected to grow at a robust compound annual growth rate (CAGR) of 7.04% from 2023 to 2030. This market, valued at approximately US$ 5.74 Bn. in 2022, is expected to surpass US$ 9.25 Bn. by 2030. The shift from plastic to eco-friendly paper-based bags is a key driver, as businesses and consumers alike embrace sustainable packaging solutions due to growing environmental concerns.
The paper-based consumer bags market is driven by several factors, including increasing awareness of environmental sustainability, government regulations against plastic use, and the rising popularity of eco-friendly alternatives in retail, foodservice, and grocery industries. Companies are now focusing on product innovations, improved durability, and enhanced customization to capture a larger share of the growing market.
Market Overview
The global paper-based consumer bags market is segmented based on bag type (e.g., flat paper bags, satchel bags, patch handle bags), end-user (e.g., retail, food and beverages, personal care), and region. Retail holds the largest share of the market, as paper-based bags are widely used in supermarkets, fashion outlets, and department stores. CAGR Growth across various end-user sectors is expected to remain steady, with Asia-Pacific showing the highest growth potential.
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Key Market Insights
- Market Size & Forecast: The market is projected to grow from US$ 5.74 Bn. in 2022 in 2022 to US$ 9.25 Bn. by 2030, at a CAGR of 7.04%.
- Consumer Trends: Increasing awareness of environmental impacts is driving demand for paper bags over plastic alternatives. The trend is supported by local and global governments enforcing regulations to reduce plastic waste.
- Product Innovations: Companies are focusing on the development of recyclable, biodegradable, and sustainable paper bags. Additionally, there is growing demand for bags that can carry higher weights and are more durable.
Paper-Based Bags Growth Opportunities in Vietnam
Vietnam, one of Southeast Asia’s fastest-growing economies, is experiencing an increased demand for paper-based consumer bags. With rising environmental awareness, many retail chains and supermarkets are transitioning from plastic to paper-based packaging. In line with government policies aimed at reducing plastic waste, companies are aggressively investing in sustainable packaging solutions. Vietnam-based companies, such as Tan An Paper Packaging, are developing high-quality paper bags to meet growing demand. Moreover, international brands like H&M and Uniqlo have increased their focus on sustainability, introducing paper bags in stores across the region.
Paper-Based Bags Opportunities in Thailand
Thailand’s burgeoning eco-conscious market is witnessing a shift toward sustainable packaging, particularly in retail and foodservice sectors. As part of the government’s push to eliminate single-use plastic by 2025, Thai businesses are investing in eco-friendly alternatives, including paper-based consumer bags. Local companies like Thai Paper and Siam Paper are ramping up their production of paper bags, while international retailers such as Walmart and Starbucks are partnering with local manufacturers to meet the increasing demand for sustainable packaging. The Thai market presents significant opportunities, with consumer demand for eco-friendly products steadily increasing.
Paper-Based Bags Trends in Japan
Japan’s dedication to environmental sustainability makes it one of the most promising markets for paper-based consumer bags. The Japanese government has implemented strict regulations to reduce plastic waste, encouraging businesses to use more sustainable alternatives like paper-based packaging. Major companies, such as Muji and Isetan Mitsukoshi, are leading the way by integrating paper bags into their retail and grocery operations. With Japan’s growing emphasis on zero-waste initiatives, local manufacturers like Nippon Paper are innovating to meet demand for eco-friendly bags with enhanced durability and strength.
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Paper-Based Bags Consolidation in South Korea
South Korea is witnessing an increasing consolidation of the paper-based bags market, as both local and international players look to capture the growing demand for sustainable packaging solutions. Local manufacturers, including Samyang Paper and Hyundai Paper, are investing in advanced technologies to produce high-quality, eco-friendly paper bags. At the same time, global companies like Tesco and Lidl have expanded their presence in South Korea, entering into partnerships and acquisitions with local producers to secure a more sustainable supply chain. This consolidation is driving product innovation and enhancing the competitive landscape of the South Korean paper bag industry.
Paper-Based Bags Updation in Singapore
Singapore, known for its strong environmental policies, is quickly becoming a leading market for paper-based consumer bags in Asia. The government’s Green Plan 2030 has set ambitious targets to reduce plastic waste, which has accelerated the demand for paper-based and recyclable packaging solutions. Leading retailers, such as FairPrice and Cold Storage, have already adopted paper-based bags across their outlets. Additionally, global brands like IKEA and 7-Eleven are collaborating with local manufacturers to update their packaging strategies to meet consumer demand for eco-friendly products. Singapore’s push toward a circular economy is expected to further boost the market for paper-based consumer bags.
Paper-Based Bags Growth in the United States
The U.S. paper-based consumer bags market is experiencing substantial growth due to increasing regulations on plastic use and rising demand for sustainable packaging. Many states and cities have enacted bans on single-use plastics, which is fueling the adoption of paper-based bags in grocery stores, retail chains, and foodservice businesses. Companies such as U.S. Paper Bags, American Paper & Plastic, and WestRock are expanding their operations to meet this growing demand. Additionally, the rise of eco-conscious consumers in the U.S. has led companies like Whole Foods and Target to implement 100% recyclable paper bags across their stores, driving further market expansion.
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Paper-Based Bags Trends in Europe
Europe has been a global leader in adopting paper-based consumer bags, with the market driven by stringent plastic regulations, heightened environmental awareness, and consumer preferences for eco-friendly solutions. Countries like Germany, France, and the UK have all implemented strong policies to reduce plastic usage, and retailers are responding by switching to paper-based alternatives. Mergers and acquisitions are becoming increasingly common as companies like Smurfit Kappa, Mondi, and DS Smith acquire smaller players to expand their product portfolios. Furthermore, innovations in paper bag production and increased consumer demand for sustainable packaging will continue to fuel growth in the European market.
Segmentation:
by Product
Laminated
Non-laminated
Because laminated bags offer a better loading capacity for repeated use and give paper-based bags a higher aesthetic value, they are predicted to hold the greatest share of the global market over the projection period. Due to growing product innovation, end-use shopping bags are anticipated to hold the greatest market share in the near future. During the projection period, Kraft Paper is anticipated to grow the global market based on the kind of material.
by Material Type
White Board
Matte Paper
Kraft Paper
by End Use
Shopping Bag
Gift bag
Promotional Bag
Wine Bags
Others
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Key Players:
1. Smurfit Kappa Packaging, Llc.
2. KapStone Paper and Packaging Corporation Company
3. Guangzhou SiWei Printing & Packaging Co., Ltd.
4. Wenzhou Myway Arts & Crafts Co., Ltd.
5. Global-Pak, Inc.
6. Segezha Group
7. Ampac Holdings, Llc.
8. International Paper, Inc.
9. Qingdao Maxfitlabel Co., Ltd
10. Interconti Systems Inc.
11. Mondi Group plc.
12. Novolex Holdings, Inc.
13. Ronpak
14. Welton Bibby And Baron Limited
15. JohnPac Inc.
16. El Dorado Packaging, Inc.
17. Langston Companies, Inc.
18. United Bags, Inc.
19. Genpak Flexible
20. Paperbags Limited
21. York Paper Company Limited
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