The Business Research Company’s Augmented Reality In Marketing Global Market Report 2023 is the most detailed report available on the market, including broad forecast periods and multiple geographies. The report covers the historic period – 2010-2021, and the forecast period – 2023-2032. The Augmented Reality In Marketing Global Market Report 2023 evaluates augmented reality in marketing market size, growth rate, drivers, trends, and major companies.
The report provides a global perspective by covering 60 geographies and focusing on major economies in each region – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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The global augmented reality in marketing market size is expected to grow from $4.01 billion in 2022 to $4.54 billion in 2023 at a compound annual growth rate (CAGR) of 13.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The global augmented reality in marketing market size is expected to reach $7.37 billion in 2027 at a CAGR of 12.9%.
North America was the largest market share in the augmented reality in marketing market in 2022.
The augmented reality in marketing market segments in the report are:
By Component:
Hardware
Software
By Device Type:
Had-Mounted Display & Smart Glass
Head-Up Display
Handheld Devices
Stationary AR systems
Smart Glasses
Other Types
By Technology:
Marker-Based AR Technology
Markerless AR Technology
Anchor-Based AR Technology
By Application:
Consumer
Commercial
Enterprise
Healthcare
Aerospace and Defense
Energy
Automotive
Other Applications
Top Major Companies
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The table of contents in TBRC’s augmented reality in marketing market report includes:
- Executive Summary
- Augmented Reality In Marketing Market Characteristics
- Augmented Reality In Marketing Market Trends And Strategies
- Augmented Reality In Marketing Market – Macro Economic Scenario
- Augmented Reality In Marketing Market Size And Growth
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- Africa Augmented Reality In Marketing Market
- Augmented Reality In Marketing Market Competitive Landscape And Company Profiles
- Key Mergers And Acquisitions In The Augmented Reality In Marketing Market
- Augmented Reality In Marketing Market Future Outlook and Potential Analysis
- Appendix
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List Of Tables
Table 1: Global Historic Market Growth, 2017-2022, $ Billion
Table 2: Global Forecast Market Growth, 2022-2027F, 2032F, $ Billion
Table 3: Global Augmented Reality In Marketing Market, Segmentation By Component, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
Table 4: Global Augmented Reality In Marketing Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
Table 5: Global Augmented Reality In Marketing Market, Segmentation By Technology, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
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Table 47: Microsoft Corporation Financial Performance
Table 48: Google LLC Financial Performance
Table 49: Sony Corporation Financial Performance
Table 50: Magic Leap, Incorporated Financial Performance
Table 51: Wikitude GmbH Financial Performance
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