Overview and Scope
Baby diapers refer to a thick, soft cloth or plastic-covered paper that can be secured around the waist and placed between the legs for a newborn who is still learning how to use the toilet and needs protection from microbial contamination and bacterial infections. They prevent spoiling of outer clothing or the external environment when the child defecates or urinates by absorbing them. Diapers need to be changed when they get stained to stop the harmful effects and infections caused by them.
Sizing and Forecast
The baby diapers market size has grown strongly in recent years. It will grow from $59.79 billion in 2023 to $64.15 billion in 2024 at a compound annual growth rate (CAGR) of 7.3%. The growth in the historic period can be attributed to rising birth rates, urbanization, changing consumer preferences, awareness of hygiene standards, women workforce participation, development of retail infrastructure.
The baby diapers market size is expected to see strong growth in the next few years. It will grow to $85.62 billion in 2028 at a compound annual growth rate (CAGR) of 7.5%. The growth in the forecast period can be attributed to rising parental awareness, focus on sustainable diapers, premiumization, influence of social media, government initiatives, health and wellness concerns. Major trends in the forecast period include innovations in diaper technology, customization and personalization, innovation in absorbent materials, collaborations and partnerships, e-commerce and online retailing.
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Segmentation & Regional Insights
The baby diapers market covered in this report is segmented –
1) By Type: Cloth Diapers, Disposable Diapers, Other Types
2) By Size: Small And Extra Small (S And XS), Medium (M), Large (L), Extra Large (XL)
3) By Age Group: Infants (0‐6 Months), Babies And Young Toddlers (6‐18 Months), Toddlers (18‐24 Months), Children Above 2 Years
4) By Distribution Channel: Hypermarket Or Supermarket, Convenience Stores, Pharmacy Or Drug Stores, Online Sales Channel, Other Distribution Channels
North America was the largest region in the baby diapers market in 2023. The Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the baby diapers market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
The rising working women population across the globe is expected to contribute to the growth of the baby diapers market in the forecast period. Disposable diapers are a convenient, safe, and time-saving option for a working woman as they can be discarded and need not be cleaned for reuse. This helps working women to avoid the regular disturbance caused when the child defecates or urinate. For instance, in February 2023, according to Center for American Progress, a US-based public policy research and advocacy organization, in December 2022, there were 993,000 more working mothers compared to the previous year. Therefore, the increasing number of women in the workforce is driving the growth of the intrauterine devices market going forward. Thus, an increase in the working women population is expected to drive the demand for baby diapers contributing to the growth of the baby diapers market.
Key Industry Players
Major companies operating in the baby diapers market report are The Procter & Gamble Company, Hayat Kimya Sanayi A.S., Svenska Cellulosa AB, Kimberly-Clark Corporation, Koninklijke Philips N.V., Toray Industries Inc., Essity AB, Kao Corporation, Unicharm Corporation, Daio Paper Corporation, First Quality Enterprises Inc., Domtar Corporation, Fujian Panda Diaper Co. Ltd., Mölnlycke Health Care, Hengan International Group Company Limited, Ontex Group NV, Wipro Consumer Care Private Limited, Pigeon Corp., The Honest Company, Seventh Generation Inc., Nobel Hygiene Pvt. Ltd., Millennium Baby Care Pvt. Ltd., Swara Baby Products Pvt. Ltd., Cotton Babies Inc., Uniclan Healthcare Pvt. Ltd., Bumkins Inc., Bambo Nature, DSG International Ltd., Fujian Shuangheng Group Co. Ltd., Drylock Technologies NV
The baby diapers market report table of contents includes:
1. Executive Summary
2. Baby Diapers Market Characteristics
3. Baby Diapers Market Trends And Strategies
4. Baby Diapers Market – Macro Economic Scenario
5. Global Baby Diapers Market Size and Growth
…
32. Global Baby Diapers Market Competitive Benchmarking
33. Global Baby Diapers Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Baby Diapers Market
35. Baby Diapers Market Future Outlook and Potential Analysis
36. Appendix
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