The Beard Care Products Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Beard Care Products Global Market Report 2024, The beard care products market size has grown strongly in recent years. It will grow from $15.05 billion in 2023 to $16.08 billion in 2024 at a compound annual growth rate (CAGR) of 6.8%. The growth in the historic period can be attributed to increased emphasis on personal care and hygiene, increased focus on personal care and grooming among men, expansion of online retail channels, growth in social media influence, and rising interest in beard grooming kits.
The beard care products market size is expected to see strong growth in the next few years. It will grow to $21.04 billion in 2028 at a compound annual growth rate (CAGR) of 7%. The growth in the forecast period can be attributed to growing expenditure on beard grooming products, rising image-consciousness and awareness, increasing popularity of beards, increasing e-commerce industry, and increasing disposable income. Major trends in the forecast period include technological advancements, natural and organic ingredients, beard dyes, sustainable packaging, and beard care subscriptions.
The growing awareness of personal grooming is expected to propel the growth of the beard care products market going forward. The cultural shift towards self-care and the desire to maintain a polished appearance for professional and personal reasons have contributed to the personal grooming market. Beard care products are essential in personal grooming as they help keep the health and appearance of facial hair. These products, such as beard oils, balms, and conditioners, hydrate and soften the beard, reducing itchiness and dryness. It also promotes healthy beard growth and prevent dandruff and split ends. For instance, in September 2022, according to the Global Cosmetic Industry, a US-based business information resource for the beauty, personal care, and wellness industries, states that 56% percent of males surveyed spend between $26 and $100 per month on personal care products, with 35% purchasing a mix of high-end and low-cost items and 69% of males buy grooming items for themselves, while only 4% delegate those decisions to their spouse or another family member. Therefore, the awareness of personal grooming drives the growth of the beard care products market.
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The beard care products market covered in this report is segmented –
1) By Type: Beard Wash, Beard Oil, Beard Wax, Other Types
2) By Category: Conventional, Organic
3) By Distribution Channel: Store-Based, Super markets And Hyper markets, Convenience Stores, Specialty Stores, Non-Store Based, Other Distribution Channels
Major companies operating in the beard care products market are focused on developing high-end quality beard oil to differentiate themselves and cater to the growing demand for high-quality grooming solutions. High-end beard oil is a premium-quality grooming product designed to nourish, soften, and condition facial hair and the skin beneath it. For instance, in February 2023, Grizzly Adam, a UK-based company that provides premium beard care products, launched Seduction beard oil. This distinctive blend is crafted to captivate with a rugged yet sophisticated scent profile, evoking the spirit of adventure and masculinity. It is formulated with natural oils such as argan and jojoba. Seduction nourishes and softens beards, leaving a lingering, alluring aroma that sets them apart in the grooming landscape.
The beard care products market report table of contents includes:
1. Executive Summary
2. Beard Care Products Market Characteristics
3. Beard Care Products Market Trends And Strategies
4. Beard Care Products Market – Macro Economic Scenario
5. Global Beard Care Products Market Size and Growth
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32. Global Beard Care Products Market Competitive Benchmarking
33. Global Beard Care Products Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Beard Care Products Market
35. Beard Care Products Market Future Outlook and Potential Analysis
36. Appendix
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