The Digital Advertising Global Market Report 2023, provides comprehensive information on the digital advertising market across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa for the 27 major global industries. The report covers a ten year historic period – 2010-2021, and a ten year forecast period – 2023-2032.
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https://www.thebusinessresearchcompany.com/report/digital-advertising-global-market-report
As per The Business Research Company’s Digital Advertising Global Market Report 2023, the global digital advertising market size will grow from $178.29 billion in 2022 to $185.17 billion in 2023 at a compound annual growth rate (CAGR) of 3.9%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The global digital advertising market size is expected to grow to $209.43 billion in 2027 at a CAGR of 3.1%.
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The digital advertising market is segmented:
1) By Platform: Mobile Ad (In-App and Mobile Web), Desktop Ad, Digital TV, Other Platforms
2) By Ad Format: Digital Display Ad (Programmatic and Non-programmatic Transactions, Internet Paid Search, Social Media, Online Video, Other Ad Formats
3) By Industrial Vertical: Media and Entertainment, Consumer Goods & Retail Industry, Banking, Financial Service & Insurance, Telecommunication IT Sector, Travel Industry, Healthcare Sector, Manufacturing & Supply Chain, Transportation and Logistics, Energy, Power, and Utilities, Other Industrial Verticals
North America was the largest region in the digital advertising market in 2022.
The table of contents in TBRC’s digital advertising market report includes:
- Executive Summary
- Digital Advertising Market Characteristics
- Digital Advertising Market Trends And Strategies
- Digital Advertising Market – Macro Economic Scenario
- Digital Advertising Market Size And Growth
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- Africa Digital Advertising Market
- Digital Advertising Market Competitive Landscape And Company Profiles
- 28. Key Mergers And Acquisitions In The Digital Advertising Market
- Digital Advertising Market Future Outlook and Potential Analysis
- Appendix
Top 5 Major Key Players Are:
- Google Ads
- Alibaba
- Amazon
- Baidu
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