Overview and Scope
Education and learning analytics refer to the analysis and collection of data about learners and their environments for understanding and improving learning outcomes that help in encompassing all aspects of an institution’s operations and analytics about the learners. Data and analytics are used in schools, colleges, testing organizations, workshops, online courses, and universities to measure the effectiveness of the course and identify patterns to improve student knowledge.
Sizing and Forecast
The education and learning analytics market size has grown rapidly in recent years. It will grow from $21.6 billion in 2024 to $25.78 billion in 2024 at a compound annual growth rate (CAGR) of 19.4%. The growth in the historic period can be attributed to increased use of learning management systems (lms), availability of big data in education, personalized learning initiatives, government initiatives and funding, emphasis on student success and retention..
The education and learning analytics market size is expected to see exponential growth in the next few years. It will grow to $53.68 billion in 2028 at a compound annual growth rate (CAGR) of 20.1%. The growth in the forecast period can be attributed to cross-platform analytics integration, user-friendly analytics interfaces for educators, integration of learning analytics in corporate training, emphasis on social and emotional learning analytics, integration of learning analytics in k-12 education.. Major trends in the forecast period include integration of artificial intelligence (ai), predictive analytics for student success, personalized learning experiences, cross-institutional learning analytics, open educational resources (oer) integration..
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Segmentation & Regional Insights
The education and learning analytics market covered in this report is segmented –
1) By Analytics Type: Predictive Analytics, Prescriptive Analytics, Descriptive Analytics
2) By Deployment: On-Premise, Cloud-Based
3) By Component: Software, Services
4) By End User: Academics, Corporates
Top 5 Major Players:
- MicroStrategy Incorporated
- TIBCO Software Inc
- Oracle Corporation
- Alteryx Inc
- D2L Corporations
North America was the largest region in the education and learning analytics market in 2024. The regions covered in the education and learning analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
Government initiatives in digitalizing the education sector are expected to propel the growth of the education and learning analytics market. The rise in remote learning and consistent student engagement on e-learning platforms during the pandemic has been anticipated to generate huge data, which will open ways to adopt education and learning analytics For instance, in 2022, the government of UAE launched the ‘UAE Digital Economy Strategy’ that aims to double the contribution of the digital economy to the UAE’s GDP from 9.7% in 2022 to 19.4% within 10 years. Therefore, demand for education and learning analytics will rise as the prevalence of increasing government initiatives in digitalization rises.
Key Industry Players
Major companies operating in the education and learning analytics market report are MicroStrategy Incorporated, TIBCO Software Inc., Oracle Corporation, Alteryx Inc., D2L Corporations, 12twenty, Apex Learning Ltd., Blackboard Inc., BrightBytes Inc., CIVITAS LEARNING INC., Coursera Inc., DreamBox Learning, Duolingo, EdIncites, ILLUMINATE EDUCATION INC., Immersive VR Education, Involvio LLC, Junyo, Knewton Inc., Knowre, LinkIt, Magic EdTech, McGraw Hill Education, Othot, Overgrad, Panorama Education, Pearson Education, Reading Plus, Realizeit, Udemy Inc.
The education and learning analytics market report table of contents includes:
1. Executive Summary
2. Education And Learning Analytics Market Characteristics
3. Education And Learning Analytics Market Trends And Strategies
4. Education And Learning Analytics Market – Macro Economic Scenario
5. Global Education And Learning Analytics Market Size and Growth
……
31. Global Education And Learning Analytics Market Competitive Benchmarking
32. Global Education And Learning Analytics Market Competitive Dashboard
33. Key Mergers And Acquisitions In The Education And Learning Analytics Market
34. Education And Learning Analytics Market Future Outlook and Potential Analysis
35. Appendix
List of Tables:
Table 1: Global Historic Market Growth, 2018-2023, $ Billion
Table 2: Global Forecast Market Growth, 2023-2028F, 2033F, $ Billion
Table 3: Global Education And Learning Analytics Market, Segmentation By Analytics Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 4: Global Education And Learning Analytics Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 5: Global Education And Learning Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
….
Table 75: MicroStrategy Incorporated Financial Performance
Table 76: TIBCO Software Inc. Financial Performance
Table 77: Oracle Corporation Financial Performance
Table 78: Alteryx Inc. Financial Performance
Table 79: D2L Corporations Financial Performance
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