The Event Management Software by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Event Management Software , The event management software market size has grown rapidly in recent years. It will grow from $7.25 billion in 2023 to $8.25 billion in 2024 at a compound annual growth rate (CAGR) of 13.8%. The growth in the historic period can be attributed to demand for efficiency and automation, focus on data security and compliance, adoption by various industries, customization and branding, rise of event registration platforms..
The event management software market size is expected to see rapid growth in the next few years. It will grow to $13.24 billion in 2028 at a compound annual growth rate (CAGR) of 12.6%. The growth in the forecast period can be attributed to personalization capabilities, sustainability and green events, focus on accessibility and inclusivity, evolving compliance standards, crowdsourcing and participant input.. Major trends in the forecast period include hybrid and virtual event solutions, integrated event platforms, mobile event apps, contactless event solutions, enhanced security measures, blockchain for ticketing and security.
The increase in preference for hosting virtual events is significantly contributing to the growth of the event management software market. Virtual events are completely hosted and run online with the potential for attendees to view or participate from anywhere in the world with an agenda of single or multiple-track presentation sessions or collaborative sessions. These sessions are streamed online through virtual conferences, webinars, internal hybrid events, and external hybrid events. For instance, according to The State of Virtual Events 2021, Zoom had the most respondents accounting for 50.3%, followed by Microsoft Teams with 12% usage and Facebook Live with 9.4%. This rise in usage of virtual platforms for hosting events is contributing to the event management software market growth.
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The event management software market covered in this report is segmented –
1) By Component: Software, Services
2) By Deployment Type: On-premise, Cloud
3) By Organization Size: Small, Medium, Large
4) By End-User: Corporate, Government, Third-Party Planners, Education, Other End-Users
Major companies operating in the event management software market are launching new event platforms to enhance attendee engagement at events. Event management software platforms are digital tools designed to streamline and facilitate the planning, organization, and execution of events, such as conferences, meetings, and social gatherings. For instance, in February 2022, Captello, a US-based event platform launched its GOALS solution, designed to align various event activities with objectives and incentivize participants who achieve or exceed engagement milestones set by event organizers. The platform connects event activations, tracks progress, rewards participants with points for interactions, and offers progress reports and leaderboards. The goal is to improve attendee engagement, data quality, and networking opportunities while creating new sponsorship revenue streams for event organizers. This solution enhances event experiences and encourages deeper attendee engagement.
The event management software market report table of contents includes:
1. Executive Summary
2. Event Management Software Market Characteristics
3. Event Management Software Market Trends And Strategies
4. Event Management Software Market – Macro Economic Scenario
5. Global Event Management Software Market Size and Growth
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26. South America Event Management Software Market
27. Brazil Event Management Software Market
28. Middle East Event Management Software Market
29. Africa Event Management Software Market
30. Event Management Software Market Competitive Landscape And Company Profiles
Top Major Players:
- Active Network
- Arlo Technologies
- Attendify
- Aventri
- Bizzabo
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