“Reaching New Heights: Maximize Market Research Pvt Ltd’s Insights into the Functional Drinks Market”
Anticipated Growth in Revenue:
The Functional Drinks Market size was valued at USD 152.5 Billion in 2022 and is expected to grow at a CAGR of 7.8% from 2023 to 2029, reaching nearly USD 258 Billion.
Functional Drinks Market Overview
Functional Drinks Market Scope and Methodology:
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Product Types segment with the quickest growth :
Product categories that target diverse customer segments and serve different purposes include energy drinks and functional juices. It is essential to comprehend customer behaviour across distribution channels so that distribution strategies can be tailored appropriately. Targeted customer groups have varying health needs and preferences, ranging from kids and teens to elders. Bottles and pouches are two examples of packaging options that are important for product convenience and distinction. Consumer decisions and preferences are influenced by flavour preferences, such as tropical or herbal. Certain consumer needs are met by health benefits including immune system support and cognitive function. Lastly, a range of prices, from luxury to affordable, serves customers with diverse levels of purchasing power. Companies can effectively serve particular consumer categories by customising their products, marketing methods, and distribution channels by utilising these segmentation criteria.
Functional Drinks Market Segmentation: The Art of Unveilingby Module
by Type
1.Energy Drinks
2.Sports Drinks
3.Nutraceutical Drinks
by Distribution
1.Hypermarkets/Supermarkets
2.Specialty Stores
3.Online
4.Others
by End-User
1.Athletes
2.Fitness Lifestyle Users
3.Others
Functional Drinks Market Key Players :
1. Red Bull GmbH (Austria)
2. PepsiCo, Inc. (United States)
3. The Coca-Cola Company (United States)
4. Monster Beverage Corporation (United States)
5. Nestlé S.A. (Switzerland)
6. Danone S.A. (France)
7. Rockstar, Inc. (United States)
8. Keurig Dr Pepper Inc. (United States)
9. GlaxoSmithKline plc (United Kingdom)
10. Vital Pharmaceuticals, Inc. (United States)
11. PepsiCo International (United States)
12. Arizona Beverage Company (United States)
13. Lucozade Ribena Suntory Ltd (United Kingdom)
14. TC Pharmaceutical Industries Co., Ltd. (Taiwan)
15. Fraser and Neave, Limited (Singapore)
16. Unilever N.V. (Netherlands)
17. Otsuka Holdings Co., Ltd. (Japan)
18. The Hershey Company (United States)
19. Abbott Laboratories (United States)
20. Suntory Beverage & Food Limited (Japan)
21. Monster Energy Company (United States)
22. Dr Pepper Snapple Group (United States)
23. Glanbia plc (Ireland)
24. The Hain Celestial Group, Inc. (United States)
25. National Beverage Corp. (United States)
26. Vitality Beverages (United States)
27. Celsius Holdings, Inc. (United States)
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Functional Drinks Market Regional Insights
Key Questions answered in the Functional Drinks Market Report are:
Key Offerings:
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