Global Oral Irrigator Market Analysis By Product Type , By Application , By Distribution Channel, Regional Analysis, Size, Trends & Forecast 2023-2032

Global Oral Irrigator Market was worth USD 962.3 million in 2022 and is predicted to increase at a compound annual growth rate (CAGR) of 4.8% between 2023 and 2032.

Dental disorders are becoming increasingly widespread as a result of a range of factors, including changing food and lifestyle habits, birth defects, bad eating habits, and insufficient dental care. The rising prevalence of dental caries and tooth disease in the pediatrics population has further fueled market expansion. The occurrence of congenital defects such as cleft lip and palate is also on the rise, increasing demand for oral irrigators. Many medications, including verapamil and phenytoin, can cause tooth problems, including gingivitis. These factors will result in an increase in dental procedure demand, which will eventually fuel demand for oral irrigators and accelerate market growth throughout the forecast period.

An oral irrigator, also known as a dental water jet or dental flosser, is a device that uses a stream of pulsating water to remove plaque, food particles, and bacteria from the teeth and gums. It is an alternative to traditional dental flossing and can be used as a complementary tool to brushing. An oral irrigator typically consists of a reservoir to hold water, a motor or pump to pressurize the water, and a nozzle that directs the water stream to the teeth and gums. Some oral irrigators also come with additional features such as different pressure settings, interchangeable nozzles, and rotating tips. Using an oral irrigator can help improve oral hygiene by removing debris from hard-to-reach areas between teeth and under the gum line. It can also be beneficial for people with braces, implants, or other dental work that may be difficult to clean with traditional flossing. Oral irrigators are available in various types, including countertop models that plug into an electrical outlet, cordless models that operate on batteries, and portable models that can be used on-the-go. They are widely available in drug stores, online retailers, and dental supply stores.

COVID Impact

The pandemic of COVID-19 had a negative impact on the market. Routine dental procedures such as cleaning, polishing, and whitening produce aerosols, increasing the danger of viral transmission and necessitating the reopening of dental facilities with higher standards. According to CBC News, the practises would be required to adhere to tougher rules and protocols, which could result in a charge increase. However, with the effective global rollout of vaccines. The market is predicted to recover, and revenue is expected to return to pre-pandemic levels.

The COVID-19 pandemic has had an impact on the oral irrigator market, both positively and negatively. On the plus side, the epidemic has improved awareness of personal cleanliness and health, particularly dental hygiene. As a result, there has been an increase in demand for oral care items, such as oral irrigators, as consumers seek strategies to maintain good mouth health while limiting their virus exposure. During the pandemic, the rise in demand for home-based dental care products aided the expansion of the oral irrigator industry. On the flip side, the pandemic has slowed manufacture and distribution of oral irrigators by disrupting supply networks and manufacturing operations. As a result, some models are in low supply.

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Market Segmentation:

By Product Type:
Countertop Oral Irrigators
Cordless Oral Irrigators

By Application:
Home Use
Professional Use

By Distribution Channel:
Online Sales

Offline Sales

Key Player:

Philips N.V.

Panasonic Corporation

Conair Corporation

Hydro Floss

Regional Analysis:

North America: The North American oral irrigator market is the largest globally, owing to the high awareness about oral hygiene, high disposable incomes, and the presence of key market players. The United States is the largest market in the region, followed by Canada.

Europe: Europe is the second-largest market for oral irrigators globally, owing to the high prevalence of dental problems and increasing awareness about oral hygiene. Germany, the United Kingdom, and France are the major markets in the region.

Asia Pacific: The Asia Pacific region is expected to witness the highest growth in the oral irrigator market, owing to the increasing awareness about oral hygiene, the growing population, and rising disposable incomes. China, India, and Japan are the major markets in the region.

Latin America: The Latin American oral irrigator market is also expected to witness significant growth, owing to the increasing adoption of oral care products and rising disposable incomes. Brazil and Mexico are the major markets in the region.

Middle East and Africa: The Middle East and Africa region is a relatively small market for oral irrigators, owing to the low awareness about oral hygiene and limited access to oral care products. However, the market is expected to witness growth owing to rising healthcare expenditure and increasing awareness about oral hygiene. Overall, the oral irrigator market is expected to witness significant growth across all regions, driven by increasing awareness about oral hygiene and rising demand for home-based oral care products.

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