Gummy Vitamins Global Market
The Gummy Vitamins by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Gummy Vitamins, the gummy vitamins market size has grown rapidly in recent years. It will grow from $7.19 billion in 2023 to $7.92 billion in 2024 at a compound annual growth rate (CAGR) of 10.3%. The growth in the historic period can be attributed to increased undernourished population, increased health consciousness, growth in dietary supplements and strong economic growth in emerging markets.
The gummy vitamins market size is expected to see strong growth in the next few years. It will grow to $11.21 billion in 2028 at a compound annual growth rate (CAGR) of 9.1%. The growth in the forecast period can be attributed to increase in geriatric population, increasing vegan population, increasing prevalence of dysphagia and rising digital media marketing and social media. Major trends in the forecast period include focus on product innovations, launching flavored gummy vitamins, use of plant-based gummies, launch of 3d printed gummy vitamins and partnerships and collaborations.
The increasing vegan population is expected to propel the growth of the gummy vitamins market. A vegan is an individual who follows a vegan lifestyle, which involves abstaining from the consumption of animal products and, in many cases, avoiding the use of other animal-derived goods or by-products. The increasing vegan population presents a market opportunity for gummy vitamin manufacturers to align their products with the values and preferences of a growing consumer segment. For example, in December 2021, according to Redefine meat, an Israel-based company that manufactures packaged food products, there are an estimated 79 million vegans globally, which is over 1% of the whole population. In the USA, 2 % of people identify as vegan. Three-quarters of them are female. By 2040, it’s projected that only 40 % of the world’s population will eat meat. Therefore, the increasing vegan population is expected to support the demand for the growth of the gummy vitamins market.
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The gummy vitamins market covered in this report is segmented –
1) By Product Type: Single Vitamin, Multi Vitamin, Probiotics
2) By Source: Plant, Animal
3) By End User: Adult, Children
4) By Sales Channel: Hypermarket, Supermarket, Specialty Stores, Retail Pharmacies, Online Sales Channel, Other Sales Channel
Product innovations have emerged as a key trend gaining popularity in the gummy vitamin market. Major companies operating in the gummy vitamin sector are focused on innovations to meet consumer demand and strengthen their position. For instance, in June 2021, Vitamin Angels, a UK-based start-up, launched 3D-printed, high-impact, personalized gummy vitamins for kids. Each package includes 28 vegan gummies that are gluten-free, sugar-free, and free of artificial flavors and colors. These are based on a monthly subscription and will be delivered through the letterbox every month.
The gummy vitamins market report table of contents includes:
1. Executive Summary
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