Hot tobacco is also known as heated tobacco, or heat-not-burn tobacco, or hybrid tobacco. Heated Tobacco Products (HTPs) produce aerosols containing nicotine and other chemicals, which are inhaled by users through the mouth. These use specific tobacco products to be heated at temperatures below combustion levels. Hot tobacco products release flavors with nicotine and allow the user to enjoy tobacco without combustion.
Sizing and Forecast
The hot tobacco market size has grown exponentially in recent years. It will grow from $14.52 billion in 2023 to $18.64 billion in 2024 at a compound annual growth rate (CAGR) of 28.3%. The growth in the historic period can be attributed to strong economic growth in emerging markets, increased demand for tobacco products and increased promotion and marketing efforts.
The hot tobacco market size is expected to see exponential growth in the next few years. It will grow to $43.62 billion in 2028 at a compound annual growth rate (CAGR) of 23.7%. The growth in the forecast period can be attributed to rising disposable income and rising new product launches. Major trends in the forecast period include focus on enhancing business operations in the hot tobacco market through new product launches and strengthening business operations in the hot tobacco market through strategic partnerships and collaboration.
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Segmentation & Regional Insights
The hot tobacco market covered in this report is segmented –
1) By Product: Hnb Tobacco Devices, Direct/Indirect Heating Hnb Tobacco, Infused/Hybrid Hnb Tobacco Devices, Hnb Tobacco Consumables, Hnb Tobacco Sticks, Hnb Tobacco Capsules, Cartridges
2) By Type: Devices, Capsules, Vaporizers
3) By Distribution Channel: Retail Stores, Online
Asia-Pacific was the largest region in the hot tobacco market in 2023. North America was the second-largest region in the global hot tobacco market. The regions covered in the hot tobacco market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
The associated health risks with cigarettes and chewing tobacco are expected to propel the growth of the hot tobacco market. Cigarette smoking is associated with a heightened risk of lung cancer, heart disease, and numerous other respiratory and cardiovascular health issues while chewing tobacco increases the risk of oral cancer, gum disease, and various oral health problems. Heated tobacco is perceived as less harmful than traditional cigarettes and chewing tobacco due to its lower combustion levels, reduced toxic chemicals, and decreased secondhand smoke. For instance, in July 2022, according to the Centers for Disease Control and Prevention, a US-based government agency, globally, tobacco consumption leads to over 7 million fatalities annually, while in the United States, cigarette smoking alone is accountable for over 480,000 deaths per year, with an additional 41,000 deaths attributed to exposure to secondhand smoke. Therefore, the associated health risks with cigarettes and chewing tobacco are driving the growth of the hot tobacco market going forward.
Key Industry Players
Major companies operating in the hot tobacco market report are Philip Morris International, British American Tobacco, Japan Tobacco International, Korean Tobacco & Ginseng (KT&G), Imperial Brands, Altria Group Inc, Hongyun Honghe Group, Souza Cruz S.A., ITG Brands LLC, Hongta Tobacco Group, Heintz Van Landewyck, Habanos S. A., Mysmok Electronic Technology, PT Gudang Garam Tbk, China Tobacco International, Liggett Vector Brands LLC, ITC Limited, Reynolds American Inc, Hot Dokha Tobacco, Imperial Tobacco Group Plc, Benson & Hedges Inc, Carreras Limited, Far East Tobacco Inc, Vapor Tobacco Manufacturing, Continental Tobacco Group, Philip Morris USA, Scandinavian Tobacco Group US Holding Inc, Tobacco Rag Processors Inc, Turning Point Brands Inc, Karelia Tobacco Company Inc, Mastermind Tobacco Kenya (MTK), Shenzhen Yukan Technology Co., Ltd.
The hot tobacco market report table of contents includes:
1. Executive Summary
2. Market Characteristics
3. Market Trends And Strategies
4. Impact Of COVID-19
5. Market Size And Growth
6. Segmentation
7. Regional And Country Analysis
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27. Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
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