Awareness for personal care and rise in geriatric population is expected to drive demand for India massage chair market in forecast period.
According to TechSci Research report, “India Massage Chair Market By Product Type (Automatic v/s Semi-Automatic) By Player Type (Branded v/s Non-Branded) By Sales Channel (Direct Sales, Channel Sales, E-Commerce) By Source (Domestic v/s Import) By Company and By Geography, Forecast & Opportunities, FY2027”, India massage chair market is expected to witness significant growth during the forecast period. Massage chair is used mostly for massaging different body parts such as hand, shoulder, neck, back pain, among others. Massage chairs improve the blood circulation, enhance the metabolism, and minimize the pressure over heart and lungs. There are basically two main type of chairs in the market, and they are traditional and robotic massage chairs. Traditional massage chair is easy to use due to their robust design and the ease of moving from one place to different place while robotic chair uses the modern techniques as they are basically designed like a recliner and uses motor or electronic vibrators to massage the interested people. Traditional massage chairs have the advantage that they are easy to use in any environment and they do not require the client to disrobe which is the main reason for the preference of usage of traditional massage chairs by therapist and finds use in offices, conferences, employee events and other corporate related events. Robotic massage chairs have the facility of using different levels of intensity for the massage purpose and they consist of a controller to change the location of the massage chair. Rise in disposable income among the population in the country is aiding to the demand for the massage chairs in India. Installation of the massage chairs in the mall and luxury hotels is creating lucrative opportunities for the India massage chair market. Many people use the massage chair for the first time in the malls which aid to the market demand for massage chairs. Also, the blooming tourism industry is attracting several tourists into the country and tourists get tired after a lot of travelling in the country. Massage chairs are preferred by the tourists to remove tiredness and aid to the relaxation of the tourists.
However, high cost of massage chairs may create hindrance to the massage chairs market growth.
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India massage chair market can be segregated based on product type, player type, sales channel, source, regional distribution, and company. Based on sales channel, market is further divided into direct sales, channel sales, E-commerce. E-commerce segment is expected to register highest growth during the forecast period. A range of choices made available by the E-commerce segment in addition with the ease of convenience and offers and discounts given by the E-commerce sectors is positively contributing to the market growth in India. Based on product type, market is divided into automatic and semi-automatic massage chairs. The hectic work culture prevailing today is generating the need for massage chairs among the working population but due to less availability of time, people are preferring to opt for personalised massage chairs and add to the comfort level of the massage chair users. Automatic massage chairs contain a lot of options to choose and is more comfortable than the semi-automatic massage chairs.
Span Sure Medical Instruments Pvt. Ltd., Techzone Digital India Pvt. Ltd., Cera Global Spine Care Pvt. Ltd., Carefit Jadex Pvt. Ltd. (Sai Alpha), OSIM India, Vision Body Care Pvt. Ltd., Spine Korea Medical Instruments Company, Arogya Health Care (Brand of Om Sai & Sons), JSB Health & Fitness Pvt. Ltd., Robocura Wellness are the leading players operating in India massage chair market. Manufacturers are increasingly focusing on research and development process to fuel higher growth in the market. To meet evolving customer demand with respect to better efficiency and durability, several massage chair manufacturers are coming up with their technologically advanced offerings.
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“Introduction of new products with different specifications such as customizable and auto facilities in massage chairs, Bluetooth connectivity, remote control to adjust the arms of massage chair and rise in innovative designs due to investments in research and development to satisfy the consumer needs and can add more comfort and luxury to the massage chair is driving the demand for massage chairs in India. Rising cases of obesity and high blood pressure due to adoption of sedentary lifestyle and unhealthy eating conditions is fostering the market demand till 2026” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.
“India Massage Chair Market By Product Type (Automatic v/s Semi-Automatic) By Player Type (Branded v/s Non-Branded) By Sales Channel (Direct Sales, Channel Sales, E-Commerce) By Source (Domestic v/s Import) By Company and By Geography, Forecast & Opportunities, FY2027” has evaluated the future growth potential of India massage chair market and provided statistics & information on market size, shares, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the of India massage chair market.
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