With a projected valuation of USD 1.74 billion in 2022, the worldwide lip scrub market is anticipated to expand at a compound annual growth rate (CAGR) of 5.0%. A lip scrub is a cosmetic used to hydrate and exfoliate the lips. Usually, a blend of sugar or mild exfoliants and nourishing components like butters and oils are used to make it. By removing impurities and dead skin cells from the lips, lip scrub leaves the lips moisturized, smooth, and velvety. It can also be applied as a pre-treatment before applying lip balm or lipstick, helping to avoid chapping and dryness. There are several tastes and formulations of lip scrubs to choose from, including natural and organic alternatives.
Formulations for natural and organic lip scrubs are becoming more and more necessary in response to consumer expectations for clean cosmetics. Brands are experimenting by introducing uncommon flavours, including exotic fruits or botanical components, to captivate consumers.
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When applying lip scrub, a small amount should be put to the lips and massaged in a circular motion. The scrub is then dabbed or wiped away to reveal softer, smoother lips. They are often used as a pre-application step before applying lipstick or lip balm because they create a smooth canvas for enhanced adhesion and absorption of substance.
Category Insights
Three primary categories can be used to divide the lip scrub market: synthetic, natural, and organic. Natural and organic materials are used to make organic lip scrubs; no artificial preservatives or additives are used. Natural oils, sugar, and salt are among the substances used to make natural lip scrubs. Conversely, chemical substances are used to make synthetic lip scrubs.
Market Segmental Analysis
Country Scope
U.S.; Canada; U.K.; Germany; France; Italy; Spain; Benelux; Nordic Countries; Russia; China; India; Japan; South Korea; Australia; Indonesia; Thailand; Mexico; Brazil; Argentina; Saudi Arabia; UAE; Egypt; South Africa; Nigeria
By Fragrance
With fragrance
Without fragrance
By End User
Individuals
Professionals
By Distribution Channel
Online
Offline
By Category
Organic
Natural
Synthetic
Market Competitive Outlook
Clinique Laboratories, LLC., Dior, e.l.f. Cosmetics, Frank Body, Givenchy, Kiko Milano, L’Oreal Paris, Lush Cosmetics, NIVEA, and Tarte Inc.
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