Overview and Scope
Live Streaming Pay-Per-View is a business strategy in which live events, pre-recorded movies, and television series are sold in exchange for one-time or monthly payments. Pay-per-view streaming enables to share content without having to rely on advertisements interrupting the content for revenue.
Sizing and Forecast
The live streaming pay-per-view market size has grown rapidly in recent years. It will grow from $1.4 billion in 2023 to $1.63 billion in 2024 at a compound annual growth rate (CAGR) of 16.6%. The growth in the historic period can be attributed to broadband internet proliferation, smartphone and device penetration, globalization of content, shift in consumer preferences, sports and entertainment partnerships..
The live streaming pay-per-view market size is expected to see rapid growth in the next few years. It will grow to $3.09 billion in 2028 at a compound annual growth rate (CAGR) of 17.4%. The growth in the forecast period can be attributed to 5g technology adoption, virtual and augmented reality integration, diverse content offerings, social media collaborations, enhanced personalization algorithms.. Major trends in the forecast period include integration of virtual reality (vr) and augmented reality (ar), global reach and accessibility, innovations in interactive features, partnerships and exclusive content, monetization for niche content..
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Segmentation & Regional Insights
The live streaming pay-per-view market covered in this report is segmented –
1) By Component: Solutions, Services
2) By Applications: Schools, Corporates, Individual Teachers, Coaching Institutes, Other Applications
3) By Verticals: Sports, Media And Entertainment, Education, Other Verticals
North America was the largest region in the live-streaming pay-per-view market in 2023. Asia-Pacific is expected to be the fastest-growing region in the live-streaming pay-per-view market report during the forecast period. The regions covered in the live streaming pay-per-view market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
The growing e-learning penetration is expected to propel the growth of the live-streaming pay-per-view market going forward. E-learning, also known as online learning or electronic learning, is the process of acquiring knowledge using electronic technologies and media. Education becomes more accessible as live-streaming classrooms and online education grow more prevalent, and educators begin to recognize that video collaboration involves more than just online classes. Thus, live video streaming is used by educators to supplement their lesson plans and connect with the students that could make the interaction more effective along with views and monetary benefits. For instance, in January 2023, according to ProsperityForAll, a US-based online learning platforms and course provider company, the penetration rate of online learning platform in 2020 was 6.8%, rising to 9.9% in 2022. Therefore, growing e-learning penetration is driving the growth of the live-streaming pay-per-view market.
Key Industry Players
Major companies operating in the live-streaming pay-per-view market are focused on developing innovative solutions, such as video-streaming subscription services, to gain a competitive edge in the market. A video streaming subscription service is an online service that allows users to watch a library of video content, such as movies, TV shows, and documentaries, for a monthly fee. For instance, in October 2023, Veeps Inc., a US-based streaming service provider, launched All Access. This new service provides fans with unlimited access to Veeps’ live shows, on-demand content, and special artist exclusives. Veeps All Access offers a comprehensive library of exclusive live concerts, original music-related content, music films, and more for $11.99 a month or an annual fee of $120. In addition to live concerts and on-demand content, Veeps All Access also provides fans with access to exclusive artist exclusives, such as behind-the-scenes footage, interviews, and special events.
The live streaming pay-per-view market report table of contents includes:
1. Executive Summary
2. Live Streaming Pay-Per-View Market Characteristics
3. Live Streaming Pay-Per-View Market Trends And Strategies
4. Live Streaming Pay-Per-View Market – Macro Economic Scenario
5. Global Live Streaming Pay-Per-View Market Size and Growth
…..
32. Global Live Streaming Pay-Per-View Market Competitive Benchmarking
33. Global Live Streaming Pay-Per-View Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Live Streaming Pay-Per-View Market
35. Live Streaming Pay-Per-View Market Future Outlook and Potential Analysis
36. Appendix
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