The Lottery Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Lottery Global Market Report 2024, The lottery market size has grown strongly in recent years. It will grow from $283.71 billion in 2023 to $311.11 billion in 2024 at a compound annual growth rate (CAGR) of 9.7%. The growth in the historic period can be attributed to legislation and regulation, consumer spending trends, marketing and promotion strategies, jackpot sizes and prizes, charitable contributions.
The lottery market size is expected to see strong growth in the next few years. It will grow to $424.77 billion in 2028 at a compound annual growth rate (CAGR) of 8.1%. The growth in the forecast period can be attributed to innovation in game formats, global market expansion, integration of cryptocurrency, regulatory changes, demographic targeting. Major trends in the forecast period include digital transformation and online platforms, technological advancements, blockchain for transparency and security, innovative game formats and themes, focus on responsible gaming.
The increasing penetration of online lotteries is expected to boost the growth of the lottery market going forward. Online lottery refers to a broad term that encompasses games offered on websites or played through mobile apps, USSD (text-based messaging similar to SMS), and other internet-enabled tools. Many accessible online lottery systems allow participants to buy tickets and access results from any location; as a result, many more individuals engage in the lottery, making it more broadly available than ever before. For instance, according to a report published by Jackpocket Inc., a US-based officially licensed third-party lottery app, in 2021, digital lottery play increased in every state, where Jackpocket operated, ranging from 29.7% (Minnesota) to 1,084.9% (Ohio). Furthermore, across all the states where Jackpocket is accessible, total winnings have increased by 387.1% since Q2 2020. Jackpocket users over 55 prefer to utilize the mobile web (46.4%), while those between the ages of 26 and 35 choose iOS (17.4%). Therefore, the increasing penetration of online lotteries is driving the growth of the lottery market.
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The lottery market covered in this report is segmented –
1) By Type: The Lotto, Quizzes Type Lottery, Numbers Game, Scratch-off Instant Games, Terminal-Based Games, Other Types
2) By Platform: Offline, Online
3) By Application: Online lottery, Lottery Store
Top Major Players
UK National Lottery
New York Lottery
California State Lottery
The Texas Lottery
Singapore Pools Limited
Major companies operating in the lottery market are focusing on developing innovative scratch games to address evolving consumer demands and enhance engagement. Innovative scratch games are modern, interactive variations of traditional scratch-off lottery tickets, often incorporating digital elements and creative gameplay features. For instance, in October 2023, Scientific Games, a US-based provider of gambling products and services, launched Punch N’ Play in North America, introducing an innovative folded card format with intuitive coordinate-based gameplay and featuring perforated holes for additional winning opportunities. This scratch ticket offers a fresh gaming encounter where players mark coordinates, match symbols on a grid, and unfold the ticket for continued chances to win through scratching and punching out holes for more prizes.
The lottery market report table of contents includes:
1. Executive Summary
2. Lottery Market Characteristics
3. Lottery Market Trends And Strategies
4. Lottery Market – Macro Economic Scenario
5. Global Lottery Market Size and Growth
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32. Global Lottery Market Competitive Benchmarking
33. Global Lottery Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Lottery Market
35. Lottery Market Future Outlook and Potential Analysis
36. Appendix
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