The Media Monitoring Tools Global Market Report 2023, provides comprehensive information on the media monitoring tools market across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa for the 27 major global industries. The report covers a ten year historic period – 2010-2021, and a ten year forecast period – 2023-2032.
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https://www.thebusinessresearchcompany.com/report/media-monitoring-tools-global-market-report
As per The Business Research Company’s Media Monitoring Tools Global Market Report 2023, the market size is expected to grow from $3.88 billion in 2022 to $4.44 billion in 2023 at a compound annual growth rate (CAGR) of 14.5%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The global media monitoring tools market size is expected to reach $7.73 billion in 2027 at a CAGR of 14.9%.
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Technological advancements are the key trend gaining popularity in the media monitoring tools market. Major companies operating in the media monitoring tools market are focused on developing new technological solutions to strengthen their position. For instance, in July 2020, Onclusive, a US-based media monitoring platform, launched two new products: Essentials and Pro, the recent additions to the Onclusive software suite for media monitoring. These products have the unique feature to offer communications teams intelligent media monitoring that can be scaled across teams of any size and offers real-time, dynamic measurement and reporting. Essentials and Pro provide quick, AI-driven insights for developing communications strategies and evaluating their effectiveness. Onclusive Pro automates the process of arranging findings and producing reports, saving hours each week.
The media monitoring tools market is segmented:
1) By Component: Software, Service
2) By Deployment Model: On Premise, Cloud
3) By Type: Print Media Monitoring, Social Media Monitoring, Broadcast Media Monitoring, Online Media Monitoring, Other Types
4) By Application: Customer Experience And PR Management, Real-Time Analytics, Content Management, Digital Marketing And Sales Management, Other Applications
5) By End User: Healthcare, BFSI, IT And Telecom, Media And Entertainment, Retail And E-Commerce, Manufacturing, Other End Users
North America was the largest region in the media monitoring tools market in 2022.
The table of contents in TBRC’s media monitoring tools market report includes:
- Executive Summary
- Media Monitoring Tools Market Characteristics
- Media Monitoring Tools Market Trends And Strategies
- Media Monitoring Tools Market – Macro Economic Scenario
- Media Monitoring Tools Market Size And Growth
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- Middle East Media Monitoring Tools Market
- Africa Media Monitoring Tools Market
- Media Monitoring Tools Market Competitive Landscape And Company Profiles
- Key Mergers And Acquisitions In The Media Monitoring Tools Market
- Media Monitoring Tools Market Future Outlook and Potential Analysis
Top Major Players
- Agility PR Solutions LLC
- BoomSonar Suite
- Burrelle’s Information Services LLC
- Cision US Inc.
- Coosto
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The Business Research Company is a market intelligence firm that pioneers in market, company, and consumer research. TBRC’s specialist consultants are located globally and are experts in a wide range of industries that include healthcare, manufacturing, financial services, chemicals, and technology. The firm has offices located in the UK, the US, and India, along with a network of proficient researchers in 28 countries. Through the report businesses can gain a thorough understanding of the market’s size, growth rate, major drivers and leading players.
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