The men’s health supplements market size is expected to see rapid growth in the next few years. It will grow to $120.62 billion in 2028 at a compound annual growth rate (CAGR) of 10.3%. The growth in the forecast period can be attributed to influence of social media on health trends, adoption of herbal and natural ingredients, emphasis on immune system support, increased demand for testosterone boosters, expansion of e-commerce and online retailing, adoption of personalized nutrition solutions, rise in male-specific health concerns, development of plant-based and vegan men’s supplements. Major trends in the forecast period include advances in nutraceutical research, integration of innovative delivery formats, integration of probiotics for digestive health, adoption of blockchain for supply chain transparency, emphasis on sustainable packaging practices.
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Segmentation & Regional Insights
The men’s health supplements market covered in this report is segmented –
1) By Type: Sports Supplements, Reproductive Health Supplements, Bone And Joint Health Supplements, Cardiovascular Health Supplements, Probiotic Supplements, Anti-Aging Supplements, Hair Growth Supplements, Weight Management Supplements, Immune Health Supplements, Other Types
2) By Age Group: 20-30, 31-45, 46-60, Above 60
3) By Formulation: Tablets, Capsules, Liquids, Powders, Gummies, Other Formulations
4) By Distribution Channel: Online, Offline
Asia-Pacific was the largest region in the men’s health supplements market in 2023. The regions covered in the men’s health supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
Increasing nutritional deficiencies among men are expected to propel the growth of the men’s health supplement market going forward. Nutrient deficiencies occur when the body does not get enough essential vitamins, minerals, and other nutrients required for proper functioning and optimal health. Male health supplements are a potential way to fill nutrient gaps and enhance overall well-being, considering the rising incidence of nutritional deficiencies in males. Supplements for men’s health support a balanced diet by supplying necessary vitamins, minerals, and other nutrients that may be missing from regular food intake. For instance, in November 2022, according to HealthMatch, an Australia-based digital health company, in the US, 50% of children under the age of five and 70% of children between the ages of six and eleven had insufficient vitamin D reserves, compared to 42% of deficient adults. Further, in 2021, according to FLHealthCharts, a US-based provider of easy access to health indicator data, deaths from Nutritional Deficiencies (All) had an age-adjusted rate of 4.1 per 100,000 people in Alachua County. Therefore, increasing nutritional deficiencies among men are driving the growth of the men’s health supplement market.
Key Industry Players
Major companies operating in the men’s health supplements market report are Haleon plc, Herbalife Nutrition Ltd., GNC Holdings LLC, Vitamin Shoppe Inc., Biotest LLC, Hims & Hers Health Inc., Now Health Group Inc., Thorne Research Inc., Natrol LLC, Irwin Naturals Inc., Pharmavite LLC, Nutrix International LLC, Nordic Naturals Inc., Matsun Nutrition Inc., Makers Nutrition LLC, NutraBio Labs Inc., Vox Nutrition Inc., Nutricap Labs LLC, Nutrivo LLC, Paragon Laboratories Inc., Nutra Solutions USA Inc., Optimum Nutrition Inc., Vee Excel Drugs & Pharmaceuticals Pvt. Ltd., BioThrive Sciences LLC, Nutraceutical Wellness Inc., Botanic Supplements Private Limited, Custom Nutra LLC, Bio-Tech Pharmacal Inc., NutraPak USA, NuMedica LLC
The men’s health supplements market report table of contents includes:
1. Executive Summary
2. Men’s Health Supplements Market Characteristics
3. Men’s Health Supplements Market Trends And Strategies
4. Men’s Health Supplements Market – Macro Economic Scenario
5. Global Men’s Health Supplements Market Size and Growth
…………………………..
32. Global Men’s Health Supplements Market Competitive Benchmarking
33. Global Men’s Health Supplements Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Men’s Health Supplements Market
35. Men’s Health Supplements Market Future Outlook and Potential Analysis
36. Appendix
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