A museum is a structure or institution that houses and exhibits artifacts and other things of aesthetic, cultural, historical, or scientific significance. A historical site is an official site where parts of political, military, cultural, and social history are preserved for their cultural heritage. A zoo is a facility where various living animals can be enclosed and opened to the public for research purposes. A National Park is a place where the natural environment is protected. They also participate in public recreation and entertainment activities. In national parks, landscapes, flora, and fauna exist in their natural state.
Sizing and Forecast
The museums, historical sites, zoos, and parks market size has grown strongly in recent years. It will grow from $76.94 billion in 2023 to $82.07 billion in 2024 at a compound annual growth rate (CAGR) of 6.7%. The growth in the historic period can be attributed to cultural interest, educational programs, government funding, conservation efforts, infrastructure development.
The museums, historical sites, zoos, and parks market size is expected to see strong growth in the next few years. It will grow to $106.86 billion in 2028 at a compound annual growth rate (CAGR) of 6.8%. The growth in the forecast period can be attributed to sustainability initiatives, personalized experiences, public-private partnerships, inclusive accessibility, global events impact. Major trends in the forecast period include adaptation to technological advancements, digital experience integration, technological integration, digital accessibility, outdoor experiences.
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Segmentation & Regional Insights
The museums, historical sites, zoos, and parks market covered in this report is segmented –
1) By Type: Museums, Historical Sites, Zoos & Botanical Gardens, Nature Parks and Other Similar Institutions
2) By Revenue Source: Tickets, Food and Beverages, Other Revenue Souces
3) By Visitors’ Age Group: Below 25 Years, 25 to 39 Years, 40 to 59 Years, 60 to 74 Years, 75 Years and Above
4) By Visitors’ Gender: Male, Female
North America was the largest region in the museums, historical sites, zoos, and parks market in 2023. Eastern Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the museums, historical sites, zoos, and parks market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
Art organizers, museums, and zoos are using augmented reality (AR) technology to create real-world experiences for customers. Augmented reality is the integration of digital information with the user’s environment in real time. Museums and zoos are now using augmented reality as a tool to educate and entertain the audience by creating a visual tour guide and displaying 3D content in a real-world camera view. For instance, the Cleveland Museum of Art is using augmented reality technology to let users interact and access the most current and comprehensive information about every piece of artwork in the museum. In Acropolis Museum in Athens, Greece, the team used AR technology to bring a collection of architectural and sculptural remains to life.
Key Industry Players
Major companies operating in the museums, historical sites, zoos, and parks market report are The Metropolitan Museum of Art, National Gallery of Art, Krusger, Smithsonian Institution Washington D.C., Musei Vaticani, The American Museum of Natural History, Museum of Science and Industry, Georgia Aquarium, Museum of Fine Arts Boston, The Art Institute of Chicago, Woodland Park Zoo, Zoological Garden of Berlin, Los Angeles County Museum of Art (LACMA), The Museum of Modern Art, Museo Nacional del Prado, British Museum, The State Hermitage Museum, National Museum of China, Musée du Louvre, National Museum of Natural History, National Air and Space Museum, Tokyo National Museum, Musée d’Orsay, Rijksmuseum, National Palace Museum, National Museum of the Philippines, Shanghai Museum, National Museum of Korea, Smithsonian’s National Zoo, ZooParc de Beauval, Schloss Schönbrunn
The museums, historical sites, zoos, and parks market report table of contents includes:
1. Executive Summary
2. Market Characteristics
3. Market Trends And Strategies
4. Impact Of COVID-19
5. Market Size And Growth
6. Segmentation
7. Regional And Country Analysis
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27. Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
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