The Online Lottery by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Online Lottery, The online lottery market size has grown strongly in recent years. It will grow from $10.81 billion in 2023 to $11.65 billion in 2024 at a compound annual growth rate (CAGR) of 7.7%. The growth in the historic period can be attributed to strong economic growth in emerging markets, increase in penetration of smartphones, increase in popularity of online gambling and rise in digitalization..
The online lottery market size is expected to see strong growth in the next few years. It will grow to $16.27 billion in 2028 at a compound annual growth rate (CAGR) of 8.7%. The growth in the forecast period can be attributed to increasing internet penetration, a growing population and increasing government support. Major trends in the forecast period include digital platforms to improve access and convenience, increasing advancements in technology, focus on blockchain and cryptocurrencies, increasing investments to develop new lottery games and strategic partnerships and collaborations among market players..
The increased internet penetration is expected to boost the growth of the online lottery market going forward. Internet penetration refers to the proportion of a country’s population that has access to the internet, as indicated by the proportion of internet users there. The overall sales of lotteries via mobile have expanded tremendously with the rising use of smartphones and the internet. An online lottery is a game linked to a central computer via a telecommunications network, therefore increasing the number of internet users helps the online lottery flourish in the coming time. For instance, in November 2021, according to a report shared by the International Telecommunication Union (ITU), a Switzerland-based specialized UN agency, the number of users increased by 782 million, accounting for 63% of the global population in 2021 compared to the previous year. Therefore, the increased penetration of the internet is driving the growth of the online lottery market.
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The online lottery market covered in this report is segmented –
1) By Type: Lotto, Quizzes Type Lottery, Numbers Game, Scratch-Off Instant Games, Other Types
2) By Platform: Desktop, Mobile
Online lottery providers are focusing on the introduction of mobile lottery apps to provide reliable services to their customers and strengthen their market. Mobile apps provide players with unparalleled convenience, allowing them to access lottery games from anywhere, anytime, using their smartphones or tablets. This convenience encourages more frequent participation. For example, in October 2022, Jackpocket, a US-based online lottery ticket platform that allows users to purchase official state lottery tickets from their mobile devices, launched a new lottery app in Idaho, USA, allowing players to play their favorite lottery games on their mobile devices. The app allows players to view their tickets, receive automatic alerts when they win and even receive prizes through the app.
The online lottery market report table of contents includes:
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