Personal Finance Software Market Growth Trajectory Through 2024-2033

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The Personal Finance Software Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).

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According to The Business Research Company’s Personal Finance Software Global Market Report 2024, The personal finance software market size has grown strongly in recent years. It will grow from $1.73 billion in 2023 to $1.85 billion in 2024 at a compound annual growth rate (CAGR) of 7.1%. The growth in the historic period can be attributed to increasing financial awareness, changing consumer behavior, rise of online banking and transactions, shift towards cashless transactions, emergence of fintech solutions.

The personal finance software market size is expected to see strong growth in the next few years. It will grow to $2.44 billion in 2028 at a compound annual growth rate (CAGR) of 7.1%. The growth in the forecast period can be attributed to increased emphasis on financial literacy, growth in remote and digital work trends, integration with banking and financial services, rising importance of budgeting, expanding target demographics. Major trends in the forecast period include focus on financial wellness and education, use of behavioral economics for user engagement, customization and personalization features, collaborations with fintech startups, expansion of subscription-based models.

The increasing demand for secured and personalized digital services is expected to propel the growth of the personal finance software market going forward. Digital services refer to the electronic flow of data and content across a variety of platforms and devices, such as the web or mobile. Personal finance software is money management software that organizes the user’s day-to-day financial life by educating the user about personal money matters and provides security by providing an early warning when problems arise and having an alert notification, which helps the user to notify the target limit once the target is surpassed. Thus, it provides secured and personalized financial services digitally through web-based or stand-alone software. For instance, in 2022 according to The Economist, a UK-based newspaper and media agency, 58% of banks worldwide depend on technology such as artificial intelligence for personalized digital services. Thus, the rising demand for secured and personalized digital services is driving the personal finance market.

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The personal finance software market covered in this report is segmented –

1) By Product Type: Web-Based Software, Mobile-Based Software

2) By Deployment Types: Cloud, On-Premise

3) By End User: Small Businesses Users, Individual Consumers

Major companies operating in the personal finance software market are concentrating their efforts on developing innovative solutions such as personal financial management software for Mac users. Personal financial management software is designed for Mac users refers to specialized applications or tools that are compatible with the macOS operating system. For instance, in December 2023, Quicken Inc., a US-based personal finance software provider launched the ‘Quicken Classic Business & Personal’ for Mac users. The new offering enables users to oversee both their business and personal finances in a unified platform, providing the flexibility to view them separately as required. Quicken Classic Business & Personal for Mac presents a comprehensive solution designed for self-employed individuals, independent contractors, gig workers, sole proprietorships, and similar entities.

The personal finance software market report table of contents includes: