Plant-Based Waters Market was valued at USD 3.98 billion in 2021 and is predicted to reach USD 13.61 billion by 2028, at a CAGR of 19.2%.
Plants such as coconut, watermelon, cactus, maple, and others are used to make or extract the drinks. Water can be harvested or processed in a variety of ways depending on the plant species. The beverage business has dominated the global market with its new product flavours. The major players are continually refining technologies for extracting a wide range of plant-based fluids. Plant-based waters have become increasingly popular in recent years.
Despite the fact that many of the waters have been used in various cultural practises, such as the production of coconut water, the sports and performance sector has contributed significantly to their popularity. In addition, the food and beverage industry had already begun to extract liquid concentrate from fruits and supply it in the form of juices, but enhanced R&D has resulted in the creation of substitute waters that are increasingly displacing plain water in various regions of the world. A positive high growth likelihood has also been predicted for the market for plant-based waters throughout the course of the projection year.
This stands out in light of the recent situation involving Pepsi and Coca-Cola, both of which had been preparing to market packaged coconut water in an effort to establish themselves in the worldwide plant-based water market. Due to companies’ competition to make plant-based beverages rather than traditional drinks, consumers have recently chosen to purchase healthier organic drinks rather than aerated ones.
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Market Segmentations:
Global Plant-Based Waters Market: By Company
• PepsiCo
• Caliwater
• Happy Tree Group
• Sibberi
• Steaz
• DRINKmaple
• Harmless Harvest
• The Coca-Cola Company
• World Waters
• ARTY Water Company
• DrinkSEVA
• All Market
• Oviva Maple Water Company
Global Plant-Based Waters Market: By Type
• Coconut Water
• Maple Water
• Birch Water
• Artichoke Water
• Others
Global Plant-Based Waters Market: By Application
• Flavored Plant-Based Waters
• Original Plant-Based Waters
• Others
Global Plant-Based Waters Market: Regional Analysis
The regional analysis of the global Plant-Based Waters market provides insights into the market’s performance across different regions of the world. The analysis is based on recent and future trends and includes market forecast for the prediction period. The countries covered in the regional analysis of the Plant-Based Waters market report are as follows:
North America: The North America region includes the U.S., Canada, and Mexico. The U.S. is the largest market for Plant-Based Waters in this region, followed by Canada and Mexico. The market growth in this region is primarily driven by the presence of key market players and the increasing demand for the product.
Europe: The Europe region includes Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe. Germany is the largest market for Plant-Based Waters in this region, followed by the U.K. and France. The market growth in this region is driven by the increasing demand for the product in the automotive and aerospace sectors.
Asia-Pacific: The Asia-Pacific region includes Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, and Rest of Asia-Pacific. China is the largest market for Plant-Based Waters in this region, followed by Japan and India. The market growth in this region is driven by the increasing adoption of the product in various end-use industries, such as automotive, aerospace, and construction.
Middle East and Africa: The Middle East and Africa region includes Saudi Arabia, U.A.E, South Africa, Egypt, Israel, and Rest of Middle East and Africa. The market growth in this region is driven by the increasing demand for the product in the aerospace and defense sectors.
South America: The South America region includes Argentina, Brazil, and Rest of South America. Brazil is the largest market for Plant-Based Waters in this region, followed by Argentina. The market growth in this region is primarily driven by the increasing demand for the product in the automotive sector.
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Objectives of Plant-Based Waters Market Study:
- Market Size and Growth Analysis: Determine the current size of the plant-based waters market and forecast its future growth potential. This objective involves analyzing historical data, market trends, and factors influencing market expansion or contraction.
- Consumer Behavior and Preferences: Understand consumer attitudes, behaviors, and preferences related to plant-based waters. This objective involves conducting surveys, interviews, and focus groups to gather data on consumer perceptions, purchase motivations, and usage patterns.
- Distribution Channels and Market Penetration: Examine the distribution channels used for plant-based waters and analyze their effectiveness in reaching the target market. This objective involves studying retail outlets, e-commerce platforms, and other distribution channels to understand their reach, market penetration, and consumer accessibility.
- Regulatory Environment and Certification: Evaluate the regulatory environment governing the production, labeling, and marketing of plant-based waters. This objective involves studying local and international regulations, certifications, and labeling requirements to assess compliance and potential barriers to market entry.
- Opportunities and Challenges: Identify growth opportunities and challenges within the plant-based waters market. This objective involves analyzing market gaps, emerging trends, consumer needs, and potential obstacles to market expansion, such as pricing, supply chain issues, or product differentiation.
- Sustainability and Environmental Impact: Assess the sustainability credentials and environmental impact of plant-based waters compared to traditional bottled water or other beverages. This objective involves evaluating factors such as sourcing of ingredients, packaging materials, carbon footprint, and overall eco-friendliness.
- Pricing and Profitability Analysis: Analyze pricing strategies employed by plant-based water brands and evaluate their impact on profitability and market positioning. This objective involves examining pricing structures, cost analysis, and profit margins to understand the financial aspects of the market.
- Market Entry and Expansion Strategies: Provide insights and recommendations for companies planning to enter or expand their presence in the plant-based waters market. This objective involves synthesizing the study findings to offer strategic guidance on branding, marketing, distribution, product development, and competitive differentiation.
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