Power Bank Market – Global Industry Analysis and Forecast (2024-2030)

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Power Bank Market size was valued at US$ 11.36 Bn. in 2023 and the total revenue is expected to grow at a CAGR of 8.1% through 2024 to 2030, reaching nearly US$ 19.59 Bn.

Power Bank Market Overview:

The power bank market has seen a significant surge in demand due to the growing reliance on mobile devices such as smartphones, tablets, and laptops. Power banks, which are portable external battery packs, offer users the convenience of charging their devices on-the-go. With the increasing penetration of smartphones and the demand for uninterrupted connectivity, the market for power banks is experiencing rapid growth. The rise of smart devices, along with frequent travel, outdoor activities, and the growing trend of remote work, has made power banks an essential accessory for consumers worldwide.

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Power Bank Market Trends:

A key trend in the power bank market is the increasing integration of fast-charging technologies. With advancements such as Quick Charge and USB Power Delivery (PD), power banks can now charge devices at a much faster rate compared to traditional charging methods. This trend is becoming increasingly important as consumers demand quicker solutions for their on-the-go charging needs. Manufacturers are focusing on developing power banks that support multiple fast-charging protocols, making them compatible with a variety of devices.

What are Power Bank Market Dynamics?

The primary drivers of the power bank market include the growing dependence on mobile devices, the increasing demand for portable charging solutions, and the need for uninterrupted access to technology. As more people rely on their smartphones, laptops, and other electronic devices for work, communication, and entertainment, the need for portable charging solutions has become more prominent. Power banks allow consumers to stay connected and ensure their devices remain powered during long hours of use or when access to electrical outlets is unavailable.

Power Bank Market Opportunities:

The power bank market offers significant growth opportunities, especially with the increasing adoption of electric vehicles (EVs) and the expanding ecosystem of connected devices. As electric vehicles continue to gain popularity, there is a rising need for high-capacity power storage solutions, which could benefit the power bank industry. Additionally, the growth of the Internet of Things (IoT) and smart home devices presents an opportunity for manufacturers to develop specialized power banks designed for these connected devices.

What is Power Bank Market Regional Insight?

Regionally, the power bank market is experiencing significant growth in Asia-Pacific, particularly in countries like China, India, and Japan. These countries have high mobile device penetration rates, and as the number of smartphone users continues to rise, the demand for power banks is also increasing. China, being one of the largest manufacturers and consumers of power banks, plays a central role in the market. The country is home to several leading power bank manufacturers, and its vast e-commerce landscape provides a strong platform for market growth. Additionally, emerging economies in the region are seeing increased adoption of mobile devices, further driving the demand for portable charging solutions.

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What is Power Bank Market Segmentation?

by Battery Type

Lithium Ion
Lithium Polymer

by Power Rating

Up to 3,000 mAh
3,001‐8,000 mAh
8,001‐20,000 mAh
Above 20,000 mAh

by Distribution Channel

Online
Offline

Some of the current players in the Power Bank Market are:

1. Anker Technology Co. Limited
2. INCIPIO Technologies, Inc.
3. EasyAcc.com, Inc.
4. Goal Zero Corporation
5. GP Batteries International Ltd
6. IEC Technology
7. Maxell Holdings, Ltd.
8. MiPow Limited
9. Mophie, Inc.
10. Panasonic Corporation8.1
11. RavPower
12. Samsung Electronics Co., Ltd.
13. Sony Corporation
14. Xtorm
15. ADATA
16. AUKEY
17. Xiaomi
18. Lenovo
19. AMBRANE
20. INTEX
21. myCharge
22. Omnicharge
23. UIMI

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Key Offerings:

  • Past Market Size and Competitive Landscape
  • Power Bank Market Size, Share, Size & Forecast by different segment
  • Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by region
  • Power Bank Market Segmentation – A detailed analysis by Product
  • Competitive Landscape – Profiles of selected key players by region from a strategic perspective
  • Competitive landscape – Market Leaders, Market Followers, Regional player
  • Competitive benchmarking of key players by region
  • PESTLE Analysis
  • PORTER’s analysis
  • Value chain and supply chain analysis
  • Legal Aspects of business by region
  • Lucrative business opportunities with SWOT analysis
  • Recommendations

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