Prebiotics are fibers that provide an essential feed source for the necessary bacteria which contribute to the well-being of the colon, which are found in the human gut.
Prebiotics are found in natural foods such as bananas, wheat bran, onions, leek, garlic, and food products such as cereals, table spreads, breads, biscuits, and yoghurts.
They help in maintaining the well-being of the human body and are thus, increasingly appealing to the health conscious population.
Prebiotics ensure enhanced immunity and alleviate digestion problems, which is also driving their demand.
Global Prebiotics Market: Overview
The Global prebiotics market size is presently worth USD 6.94 billion, and is anticipated to grow to a value of more than USD 21.2 billion by 2030, with a growing CAGR (compound annual growth rate) of over 14.9% from 2022 to 2030.
The rising concerns among consumers regarding their health and growing emphasis on improving digestive health are together responsible for the growth of the prebiotics market.
Growing concerns regarding obesity are also helping the market to grow, as sales of functional foods or supplements which have prebiotics in them are growing.
Prebiotics face high demand from the food and beverage industry, thus boosting the market.
The rising use of prebiotics in animal feed to enhance the overall health and metabolism of animals is expected to result in a significant growth of the market worldwide.
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Key Trends: Growth determinants and challenges
Rising demand for supplements:
Increasing need for essential ingredients in the diet and growing health consciousness among customers across the globe will provide good opportunities for prebiotic producers. Prebiotic has a broad range of applications including texture improvement, and it can sweeten food without any sugar content. Increasing concerns about sugar diseases are expected to promote product development over the forecast period. Additionally, important prebiotic components like inulin and fructo-oligosaccharide (FOS) have huge demand in products that need low-calories sweetening taste. This is enhancing the overall prebiotics sector development over the predicted period.
Increasing consumer awareness about the health advantages of fiber:
Increasing need for essential ingredients in the diet and growing health consciousness among customers across the globe will provide good opportunities for prebiotic producers. There has been a rising trend of utilizing prebiotics to treat several gastrointestinal disorders, like Irritable bowel syndrome (IBS) and gastroesophageal reflux diseases, which will assist market development.
Competitive Landscape:
Segmental Analysis of Global Prebiotics Market:
Based on Ingredients:
The inulin ingredients segment dominated the global market and accounted for the maximum share. The rising demand for inulin in drinks and baked goods is expected to play a major role in driving the segment growth over the forecast period.
Based on Application
Prebiotic Food and Beverages
Prebiotic Dietary Supplements
Animal Feed Prebiotics
The food & beverage application segment dominated the market. The global prebiotic demand for animal feed was also high and will increase further due to the growing importance of animal proteins and fortification of animal feed with bacteria that improve the gut health of animals.
Major Regions & Countries covered-
The Asia Pacific regional market is anticipated to register the fastest CAGR. The product demand is driven by countries, such as Japan, China, and India, which have a high populations coupled with the growing food & beverage industries.
Major developments:
May 2020, R’s KOSO, Inc. has launched R’s KOSO, a century-old traditional Japanese prebiotic drink. R’s KOSO is a vegan-friendly superfood formed from a variety of 100+ seaweeds, mushrooms, fruits, and plants that have encountered a 1 year of fermentation procedures. This exclusive blend of ingredients offers balanced nutrition by integrating prebiotics and probiotics, which have been observed to enhance gut health while improving immunity.
November 2018, Global Cereal Brand Kellogg’s launched its HI (Happy Inside) product, which comprises important nutrients and fibers to maintain gut health, including fiber, probiotics, and prebiotics.
Major questions answered in the report:
Key takeaways from the report:
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Report Scope:
Global prebiotics Market: Historical Years: 2018-2021
Global prebiotics Market: Forecast Years- 2022-2030
Global prebiotics Market 2022: USD 6.94 billion
Global prebiotics Market 2030: USD 21.2 billion
Global prebiotics Market CAGR: 14.9%
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