Toys and Games Market Dynamics :
The main advantage of the Toys and Games MARKET is that it increases the pace at which Packaging is done by reducing the labor cost required. Toys and Games does the work of numerous laborers at a fast pace with utmost accuracy at a very low cost. Toys and Games has provided an efficient and precise alternative for manual work.
Toys and Games Market size was valued at US$ 417.58 Bn. in 2021 and the market is expected to reach US$ 844.34 Bn. by 2029, at a CAGR of 9.2% through out the forecast period.
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Segmentation :
By Product, Electronic Games dominated the market with 38 % in 2021. Technological advances have significantly increased consumer spending on video content, virtual reality articles, and video game tournaments. The segment is growing majorly due to the proliferation of mobile and online games and the shift from digital software distribution. Many toy makers have invested heavily in the production of content centered on their flagship products, using the content as a lead generator to create an interactive gaming experience and moving the product to a more service-oriented model. These factors are driving the segment growth in the market.
By End Use, 15 and above segment dominated the market with 50% share in 2021. Sports toys such as skateboards and scooters outperformed building sets such as fashion dolls, accessories, and Lego. Families in developed countries are increasingly buying educational and interactive multifunctional toys as a tool for child development.
Key Players:
• Bandai Namco Holdings Inc.
• Simba-Dickie Group
• Spin Master Ltd
• AOSHIMA BUNKA KYOZAI Co. Ltd
• Moose Enterprise Holdings Pty Ltd
• Tru Kids Inc.
• Namco Bandai
• Toy Quest
• Sanrio Company Ltd.
• Konami Corporation
• Integrity Toys, Inc.
• Jakks Pacific
Regional Analysis:
The Toys and Games study delves into the geographic analysis, which is further subdivided into sub-regions and nations. This portion of the research includes profit estimates as well as market share data for each nation. This section of the research goes through each region’s and country’s share and growth rate during the projected time period.
After examining political, economic, social, and technological aspects impacting the Toys and Games market in various areas, the research delivers a definitive PESTEL analysis for all five regions, including North America, Europe, Asia Pacific, the Middle East, Africa, and South America.
Key Questions Answered in the Toys and Games Market Report are:
- What is the market potential for Toys and Games ?
- Which regional market will emerge as a leader in the next years?
- Which application category will see rapid growth?
