Increase in skin-related illnesses and rising beauty consciousness among consumers are the key factors driving the growth of electric facial cleanser market in United States.
According to TechSci Research report, “United States Electric Facial Cleanser Market”– By Region, Competition Forecast and Opportunities, 2017-2027”, In recent years, US electric facial cleanser market has expanded significantly. All skin types can benefit from the gentle cleansing action of electric face cleansers, which are personal care products. Furthermore, using facial cleansing brushes, sponges, and tools is effective method to remove any traces of makeup, pore-clogging sunscreen, and general filth, especially in light of the increased advice from skin specialists for people to avoid polluted a
During the forecast period, the demand for electric face cleansers will increase due to factors such as fast-paced advancements in the cosmetics industry and the rising consumer demand for portable electronics with long battery life. Other significant factors that will positively impact the growth of the electric face cleansers market in the near future include the expanding notion of brand loyalty among consumers and the increased market penetration of well-known players engaged in the production of electric face cleansers in United States.
Other factors that will contribute to the growth of the electric face cleansers market in United States during the forecast period include the rising demand for high-quality electric face cleansers and the expanding online retail sector.
Electric face cleaners have a much lower market penetration than other beauty products like hair styling and hair removal tools, this is one of the major hinderance for the growth of electric facial cleanser market within United States. Additionally, one of the main issues faced by users of electric face cleansers is cleaning and maintenance. Regular use of facial brushes results in product build-up in the bristles that, if not removed promptly, is difficult to remove. The bristles are frequently damaged by product buildup, which makes them hard and harms delicate skin cells.
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The United States electric facial cleanser market is segmented into type, application, price range, distribution channel, and region.
Based on type, the market is segmented into silicone brush and bristle brush. Among these, the silicone brush holds the leading share in the market during the forecast period. One side of the brush gently exfoliates, removing 99.5% of dirt and oil and leaving behind softer, smoother skin. Customers are becoming more interested in silicone brushes as a result of these advantages.
Based on application, the market is segmented into individual and professional. Among these, the individual segment holds the leading share in the market during the forecast period. Demand for these products is expected to rise as consumer awareness of them rises. Additionally, consumers’ busy schedules prevent them from maintaining a regular skin-cleansing routine or going to the salon for skin treatments on a regular basis. Long skin treatments provided in salons can be replaced with these products, which save time and money.
Based on distribution channels, the market is segmented into hypermarkets/supermarkets, cosmetic stores, online and others (local shops, direct sales, etc.). Among these, the online segment is the fastest growing segment in the market during the forecast period. Electric cleaner sales are expected to increase significantly due to the online distribution. E-commerce is becoming increasingly popular as a result of more effective market penetration strategies and logistical efficiency. Major e-commerce sites also offer customer ratings and reviews of the product, which can affect a customer’s decision to buy. Sales of electric face cleansers is anticipated to rise as a result.
Based on region, the market is segmented into South, West, Mid-West, North-East. Among these, the Mid-West region holds the leading share in the market during the forecast period due to the increasing in consumer awareness regarding skin related issues in the region, which fuels the demand for the electric facial cleanser market in US.
Major operating companies operating in the United States Electric Facial Cleanser Market are:
- L’Oreal Usa, Inc.
- Procter & Gamble Company
- Panasonic Corporation Of North America
- Estée Lauder Inc.
- Michael Todd Beauty LP
- Conair Corporation
- Hitachi America, Ltd.
- Clinique Laboratories, LLC
- Philips North America LLC
- Amorepacific us, inc.
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“Electric facial cleansing producers continually invest in their R&D to frequently develop new features or products. One of the things anticipated to drive the market is the rising use of dual motion technology in electric facial cleansing brushes that soften skin. Market competition is fierce as more businesses show interest in the electric facial cleansing brush market. Electric facial cleansing brushes have become accessible with the newest technologies from manufacturers. Among the technologies that producers frequently use to create electric facial cleansing brushes are Barriercare technology and Hydro Boost cleanser.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
United States Electric Facial Cleanser Market By Type (Silicone Brush Vs. Bristle Brush), By Application (Individual Vs. Professional) By Price Range (High, Medium, Low), By Distribution Channel (Hypermarkets/Supermarkets, Cosmetic Stores, Online and Others (Local Shops, Direct Sales, etc.)), By Region, By Company, Forecast & Opportunities, 2017-2027, has evaluated the future growth potential of US electric facial cleanser market and provides statistics & information on market size, structure, and future market growth. the report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the electric facial cleanser market in United States.
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