Overview and Scope
Women’s digital health refers to the use of digital technologies to address the unique health needs and concerns of women. These technologies aim to improve access to healthcare, empower women to take control of their health and provide personalized care.
Sizing and Forecast
The women’s digital health market size has grown exponentially in recent years. It will grow from $3.01 billion in 2023 to $3.63 billion in 2024 at a compound annual growth rate (CAGR) of 20.5%. The growth in the historic period can be attributed to strong economic growth in emerging markets, increasing penetration of smartphones, increased healthcare spending, and rising demand for pregnancy and fertility monitoring.
The women’s digital health market size is expected to see exponential growth in the next few years. It will grow to $7.67 billion in 2028 at a compound annual growth rate (CAGR) of 20.6%. The growth in the forecast period can be attributed to increasing use of digital health solutions, rising chronic diseases among women, increase in preventive healthcare practices, and rapid urbanization. Major trends in the forecast period include focusing on artificial intelligence (ai) to provide reliable services to their customers and to strengthen their market position, focusing on launching new women’s healthcare programs to provide digital services in the market. focusing on offering new healthcare mobile apps to provide reliable services to their customers and focusing on increasing their investments to expand their product portfolio and drive revenues.
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The women’s digital health market covered in this report is segmented –
1) By Type: Mobile Apps, Wearable Devices, Diagnostic Tools, Other Types Consumable, Instruments, Services
2) By Component: Software, Services, Hardware
3) By Application: Reproductive Health, General Healthcare, Wellness, Pregnancy, Nursing Care, Pelvic Care
North America was the largest region in the women’s digital health market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the women’s digital health market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
The rise in smartphone penetration is expected to propel the growth of women’s digital health going forward. Smartphone penetration refers to the percentage of the population that owns and uses smartphones. Smartphone apps have become a popular tool for women’s health, providing access to a wide range of health information, from tracking menstrual cycles to managing pregnancy and fertility. With the increasing use of mobile devices, women can now easily access health information and resources at their fingertips, which has led to a more proactive approach to managing their health. For instance, In March 2022, according to the article published by We Are Social, a US-based socially-led creative agency, there are 5.22 billion mobile users worldwide, and this represents 66% of the world’s population. Furthermore, in April 2022, according to Catch Connect, an Australia-based mobile plans provider, 79.60% of the total population in Australia used a smartphone. Currently, the number of smartphone users is predicted to reach 2.8 million by 2022. Therefore, the rise in smartphone penetration drives the growth of women’s digital health.
Key Industry Players
Major companies operating in the women’s digital health market report are Flo Health Inc, Garmin Ltd, Natural Cycles, Nuvo, Elvie,Advantia Health, Bellabeat, Clue by Biowink, MobileODT Ltd., Glow, Pristyn Care, Celes Care, Veera Health, LMO Corporation, famarry Clinic, curara, Beijing Amcare Medical Management Co Ltd, Ping An Good Doctor, Jianke, Yihaodian Health, Biowink GmbH, Ava AG, Babylon Health, Healthbridge LTD, Hims & Hers Health, Inc, The Women’s Wellness Centre, Elara Health, myGynaeDoc, Maven Clinic, Kindbody, Allara Health, Tia, BioMilq, Oula, Elvie, AbCellera Biologics, Winterlight Labs, Paragonix Technologies, 4Vets, IntegraVet, Anestech Innovation Rising, Epistemic, GlucoGear, Guepardo Sistemas, Lentesplus, 1DOC3, doc-doc, PideFarma, Momentum, Hera Med Ltd, Vezeeta, Altibbi, Okadoc, Health at Hand, DabaDoc, Meddy, Healthigo, Flying Doctors, Wazi Vision, bimaAFYA, LifeBank, Piggyvest, Gebeya Health, Lami Insurtech, Fashpa, AppsTech, AkiraChix
The women’s digital health market report table of contents includes:
1. Executive Summary
2. Women’s Digital Health Market Characteristics
3. Women’s Digital Health Market Trends And Strategies
4. Women’s Digital Health Market – Macro Economic Scenario
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32. Global Women’s Digital Health Market Competitive Benchmarking
33. Global Women’s Digital Health Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Women’s Digital Health Market
35. Women’s Digital Health Market Future Outlook and Potential Analysis
36. Appendix
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