The increasing female working population, the growing popularity of multi-functional devices, and changing lifestyles among consumers are expected to drive the growth of the global garment steamer market.
According to TechSci Research report, “Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F” The increasing working population globally, specifically the rising trend of female working people in various countries, is leading to increased demand for garment steamers globally.
Steam can deodorize and kill most germs and bacteria.
A garment steamer is a device that uses hot steam to eliminate wrinkles from fabrics and clothing. The steamers are made to be used on a variety of materials and clothes and are lightweight and simple to operate. People nowadays have busier schedules and a more work-oriented lifestyle as a result of their changing lifestyles. To save time and effort, increasing numbers of working people choose garment steamers over traditional irons. As they do not really burn or harm any fabrics, garment steamers are frequently used for formal wear like suits and business clothes as well as delicate fabrics and garments like silk, chiffon, lace, wedding dresses, and saris.
The need for garment care equipment would likely rise due to the retail sector’s rapid expansion. Due to the increased adoption of commercial garment steamers among retail outlets and stores to smooth out wrinkle, straighten drapes and curtains, and eradicate creases from apparel at stores, large-scale retailers are predicted to increase their use of these steamers during the projection period.
The use of modernized home appliances is being driven by the shifting consumer lifestyles and growing working population. Additionally, busy work-life schedules and long workdays are encouraging consumers to favour efficient home equipment like garment steamers. During the forecast period, the market for garment steamers is expected to rise due to the rising trend of environmentally friendly appliances that use less energy than conventional appliances in developing nations in this area.
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The Global Garment Steamer Market is segmented into North America, Asia-Pacific, South America, Europe, the Middle East, and Africa in terms of regional analysis. The Asia-Pacific region dominates the market owing to rising per capita income in the middle-income groups. Additionally, the rising GDP and urbanization in various countries such as China, India, South Korea, etc., influence the demand for garment steamer in the region.
Key market players in the global garment steamer market include:
- Koninklijke Philips N.V
- Groupe SEB
- Jiffy Steamer Company, LLC,
- Salav USA
- Maryant, Inc.
- Reliable Corporation
- Panasonic Corporation
- Midea Group Co., Ltd
- Haier Group Corporation
- AB Electrolux
Several companies have launched various products as per the need and requirements of the consumers as some brands have launched portable garment steamers, which are efficient and are mostly used for traveling as they provide effective and better cleaning and creasing compared with the traditional irons. For instance, Xiaomi Group launched a portable garment steamer with several features, such as the hand-held Xiaomi Mijia clothes steamer utilizing micro-pressurization to generate 120°C steam from 20kPa. Based on 1200W of high power, the Xiaomi Mijia steamer can heat up swiftly in 30 seconds without waiting, allowing it to iron clothing quickly while preventing damage to the fabric from high temperatures. Additionally, it vaporizes the high-temperature steam using an aluminum die-casting panel heated to 130 degrees Celsius.
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“The global garment steamer market is expected to expand healthy during the projected period. Factors such as changing lifestyles, rising living standards, the increasing popularity of portable devices, and the working population will drive the demand for the market.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
“Garment Steamer – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F, Segmented By Product Type (Handheld/Portable Garment Steamer, Upright/Non-Portable Garment Steamer), By Power (Below 750 Watt, 750-1000 Watt, 1000-1500 Watt, 1500-2500 Watt, 2500 Watt & Above), Water Tank Capacity (Below 500 ml, 500 ml- 1 Litre, 1-2 Litre, 2-3 Litre, 3-4 Litre, 4 Litre & Above), By End User (Residential, Commercial), Sales Channel (Direct, Indirect), By Region, By Company, Competition”, has evaluated the future growth potential of global garment steamer market and provides statistics and information on market structure, size, share, and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities present in the global garment steamer market.
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