Asia Pacific accounted for the largest share of the global moringa products market. With the growth in the consumption of dietary supplements, pharmaceuticals, and cosmetics, the demand for moringa products has substantially gone up in India, China, and Japan, which is boosting the overall sales of these products in the Asia Pacific region. Also, increasing consumer’s awareness of the uses and benefits of moringa products is also propelling the growth of the market in the region. Also, manufacturers are investing in research and development activities to diversify the use of moringa products. This has also surged the growth of moringa products market in the Asia Pacific region.
Moringa products market accounted for US$ 4,506.6 Mn in 2018 and is expected to grow at a CAGR of 8.5% during the forecast period 2019 – 2027, to account for US$ 9,290.1 Mn by 2027.
Under the product segment, the leaf powder segment accounted for the largest share in the global moringa products market. The demand for moringa is increasing from dietary supplements, cosmetics and pharmaceutical end use industries. Moring leaf powder helps to make useful medicines and helps to cure a wide variety of skin problems. The leaf extracts are also used to treat some stomach disorders including gastritis, constipation, and ulcerative colitis. Moreover, the antibiotic and antibacterial properties displayed by moringa leaf powder is also used to restrict the growth of various pathogens. Also, moringa powder have much longer life span and can be easily transported, which makes it highly preferred form of moringa products as compared to the other forms.
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Some of the key players in the global moringa products market include Aayuritz Phytonutrients Pvt. Ltd., Ancient Greenfields Pvt. Ltd, Botanica Natural Products, Earth Expo Company, Green Virgin Products LLC, Kuli Kuli Inc., Moringa Initiative Ltd, Moringa Malawi, Mosagri Lda and Organic India Pvt. Ltd among others.
The European market comprises countries such as Germany, France, Spain, the UK, and Russia, among others. The European market for moringa and moringa products is still underdeveloped. Only an acute portion of European consumers know about moringa and its attributed advantages. Therefore, awareness regarding the advantages and benefits of moringa is necessary among a significantly large portion of the population in the region. Moreover, moringa production in Europe has been recorded to be insignificant, and the demands are met via imports. As per the global perspective, India is the largest producer and supplier of moringa. With increasing health-consciousness among the consumers, the demand for moringa products in the region is expected to continue to grow over the forecast period. The consumption of moringa is high in Europe, and the primary application of the plant parts include food supplements. The dried leaves of moringa are marketed and consumed for a wide range of health benefits in Europe.
The report segments the global moringa products market as follows:
Global Moringa Products Market – By Product
• Leaf Powder
Global Moringa Products Market – By Application
• Dietary Supplements
• Others Cosmetics
Global Moringa Products Market – By Geography
• North America
o Rest of Europe
• Asia Pacific (APAC)
o South Korea
o Rest of Asia Pacific
• Middle East and Africa (MEA)
o South Africa
o Saudi Arabia
o Rest of Middle East and Africa
• South America
o Rest of South America (SAM)
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