Global Oryzanol Market Growth Analysis 2024 – Forecast Market Size And Key Factors Driving Growth

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Overview and Scope
Oryzanol refers to a group of natural compounds found in rice bran oil, as well as in other cereals like wheat and barley. These compounds have antioxidant properties, which help protect cells from damage caused by free radicals. These are extensively used in supplements and fortified foods for its perceived health benefits.

Sizing and Forecast
The oryzanol market size has grown rapidly in recent years. It will grow from $2.58 billion in 2023 to $2.89 billion in 2024 at a compound annual growth rate (CAGR) of 12.1%. The growth in the historic period can be attributed to rising health consciousness boosts oryzanol supplement sales, increased per capita income to stimulate market development, growing oryzanol demand in the food and beverage sector, growth of sports supplements industry, rising demand for natural antioxidants.

The oryzanol market size is expected to see rapid growth in the next few years. It will grow to $4.50 billion in 2028 at a compound annual growth rate (CAGR) of 11.8%. The growth in the forecast period can be attributed to increasing prevalence of hyperlipidemia, spike in diseases to aid market expansion, increasing use of oryzanol supplements, increasing demand of natural ingredients in cosmetics, increasing adoption of plant-based diets. Major trends in the forecast period include technological advancements in extraction, sustainability concerns, health and wellness trends, market consolidation, innovations in product formulations.

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Segmentation & Regional Insights
The oryzanol market covered in this report is segmented –

1) By Product Type: Pharmaceutical Grade, Food Grade
2) By Source: Rice Bran Oil, Wheat Bran, Fruits And Vegetables
3) By End-Use: Pharmaceuticals, Cosmetics, Nutraceuticals, Sports Supplement, Animal Feed

North America was the largest region in the oryzanol market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the oryzanol market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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Major Driver Impacting Market Growth
The rising consumer focus on health and wellness is expected to propel the growth of the oryzanol market going forward. Consumer focus on health and wellness refers to the growing emphasis and importance that people give on preserving and enhancing their physical, mental, and emotional health. The increasing consumer focus on health and wellness is driven by a growing awareness of the interconnectedness of physical and mental well-being, leading individuals to prioritize holistic well-being through informed lifestyle choices, including dietary trends, mindfulness practices, and stress management techniques. Oryzanol promotes consumer health and wellness by acting as a natural antioxidant, reducing inflammation, and helping to lower cholesterol levels. For instance, in April 2023, according to an online survey of 1,022 Americans ages 18 to 80 conducted by the International Food Information Council (IFIC), a US-based nonprofit organization, 52% of Americans reported that they followed a diet or eating pattern in the past year, a significant increase from the past few years (39% in 2021), which increased compared to previous years and is expected to rise in the coming years. Therefore, the rising consumer focus on health and wellness is driving the growth of the oryzanol market.

Impact Of Increasing Prevalence Of Cardiovascular Disease On The Oryzanol Market

The increasing prevalence of cardiovascular disease is expected to propel the growth of the oryzanol market going forward. Cardiovascular disease refers to a group of disorders affecting the heart and blood vessels. Cardiovascular disease (CVD) is increasing due to a combination of various factors, including increasing obesity cases, smoking, unhealthy diets, and more. Oryzanol helps reduce the risk of cardiovascular diseases by lowering LDL (low-density lipoprotein) cholesterol levels, reducing inflammation and oxidative stress in the arteries, and improving blood flow and circulation. For instance, in 2021, according to the World Heart Federation, a Switzerland-based non-governmental organization, over 500 million individuals globally remained impacted by cardiovascular diseases, resulting in 20.5 million deaths, marking an increase from the preceding year. Therefore, the increasing prevalence of cardiovascular disease is driving the growth of the oryzanol market.

Key Industry Players
Major companies operating in the oryzanol market are Merck KGaA, Fujifilm Group, Huadong Medicine Co. Ltd., Jiangsu Hengrui Pharmaceuticals, Swanson Health Products, Oryza Oil and Fat Chemical Co., ChromaDex Inc., Sunrise New Energy, Organic Herb Inc., Shanghai Freemen LLC, Sure Chemicals Co. Ltd., Nutra Green Biotechnology, Tokyo Chemical Industry, NutriScience Innovations LLC, Kingherbs Limited, Ricela Health Foods Ltd., Kangcare Bioindustry Co., Honson Pharmatech Group, Okayasu Rubber Co. Ltd., Puyer Group, Source Natural Foods & Herbal Supplements Limited, Wuxi Accobio Biotech Inc., Grupo Lala S.A.B, Henry Lamotte Oils, Shaanxi Pioneer Biotech Co. Ltd., Fengchen Group Co. Ltd., TSUNO Rice Fine Chemicals Co. Ltd., Xi’an Gaoyuan Bio-Chem Co. Ltd., Zheijang Delekang Food Co.

The oryzanol market report table of contents includes:

1. Executive Summary

2. Oryzanol Market Characteristics

3. Oryzanol Market Trends And Strategies

4. Oryzanol Market – Macro Economic Scenario

5. Global Oryzanol Market Size and Growth

32. Global Oryzanol Market Competitive Benchmarking

33. Global Oryzanol Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Oryzanol Market

35. Oryzanol Market Future Outlook and Potential Analysis

36. Appendix

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