The dairy alternatives market in the United States is anticipated to be driven by shifting consumer eating habits and an increase in lactose intolerance cases across the country over the projected period..
According to TechSci Research report, “United States Dairy Alternatives Market”– By Region, Competition Forecast and Opportunities, 2017-2027”, In recent years, the US dairy alternatives market has expanded significantly. The demand for the product will be boosted by the growing popularity of dairy substitutes in the form of food supplements among the young population to maintain fitness goals. Increased use of dietary supplements to control weight, as well as an increase in adult obesity, will have a positive impact on the industry. Additionally, many professional athletes and fitness enthusiasts are switching from whey protein to hemp and soy-fortified products, increasing the market share for dairy alternatives.
One of the main drivers of the growth of the alternative dairy market is a significant shift toward western-oriented diets in the United States. Dairy products like cheese, milk, and butter are essential to the Western cultural diet. However, growing public concern about animal cruelty has accelerated the uptake of dairy-free goods. Additionally, low sugar, low calorie, and water content in dairy alternatives boost their demand in the United States.
Dairy alternative producers invest heavily in product innovation to appeal to a broad consumer base. Product innovation strategy gives market players a competitive advantage, increasing their profitability. Dairy substitute producers offer certified organic, non-GMO, gluten-free, clean-label, and allergen-free products to meet evolving customer needs. Additionally, as consumers’ awareness of their health has increased, they favor low-calorie and low-fat products. As a result, producers of plant-based dairy provide unsweetened and low-sugar options.
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The United States dairy alternatives market is segmented into type, source, formulation, distribution channel, and region.
Based on type, the market is segmented into milk, butter, yogurt, cheese, and others (ice cream, cream, tofu, smoothies, etc.). Among these, the milk segment holds the leading share in the market during the forecast period due to increasing the demand of soy milk and almond milk in the country..
Based on source, the market is segmented into soy, coconut, almond, and others (rice, oats, hemp, walnut, hazelnut, cashew, etc.). Among these, the almond segment holds the leading share in the market during the forecast period. Over the past few years, there has been an increase in the adoption of the vegan lifestyle and the use of almonds in producing other dairy alternatives like butter, cheese, and yogurt.
Based on formulation, the market is segmented into unsweetened and sweetened. Among these, the unsweetened segment holds the leading share in the market during the forecast period. Patients with high blood sugar levels are increasingly consuming light-tasting, unsweetened dairy alternatives to maintain a healthy diet, which will help the industry grow. Unsweetened milk also contains half as many calories as cow milk while containing no added sugar or sweetening agents. Additionally, the growing popularity of unsweetened dairy substitutes among consumers who favor low-calorie content will accelerate market growth.
Based on distribution channels, the market is segmented into grocery/convenience stores, supermarkets/hypermarkets, online, and others (specialty stores, pharmacies, direct sales, etc.). Among these, supermarkets/hypermarkets hold the leading share in the market during the forecast period. Large retail establishments like supermarkets and hypermarkets generally offer a variety of retail product categories all under one roof. To be easily accessible to the public, supermarkets are typically situated close to residential areas. However, the majority of supermarket and hypermarket chains are opening their new stores outside of the city due to the lack of land near residential areas.
The region’s market is segmented into South, West, Mid-West, and North-East. Among these, the Mid-West region holds the leading share in the market during the forecast period due to the increasing the demand for sugar-free, gluten-free alternatives in the region, which fuels the demand for the dairy alternatives in US.
Major operating companies operating in the United States dairy alternatives market are:
- Danone North America Public Benefit Corporation
- SunOpta, Inc.
- The Hain Celestial Group, Inc.
- Daiya Foods Inc.
- Eden Foods, Inc.
- Living Harvest Foods Inc.
- Archer-Daniels-Midland Company
- Earth’s Own Food Company Inc.
- PACIFIC FOODS OF OREGON, LLC
- Kite Hill
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“Concerns about the presence of hormones, pesticides, and antibiotics in dairy products drive the United States dairy alternatives market size. It is alleged that consuming food with the abovementioned chemicals is dangerous, especially for pregnant women. Human endometrial, prostate, and breast cancer is thought to be caused and initiated by hormones found in dairy products. Since dairy alternatives are made from natural sources and extracted naturally, they have established themselves as a secure substitute for dairy products, driving the Dairy alternative market growth in the United States.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
United States Dairy Alternatives Market, By Type (Milk, Butter, Yogurt, Cheese, Others (Ice Cream, Cream, Tofu, Smoothies, etc.), By Source (Soy, Coconut, Almond, Others (Rice, Oats, Hemp, Walnut, Hazelnut, Cashew, etc.), By Formulation (Unsweetened and Sweetened)), By Distribution Channel (Grocery/Convenience Store, Supermarket/Hypermarket, Online, Others (Specialty Stores, Pharmacies, Direct Sales, etc.)), By Region, By Company, Forecast & Opportunities, 2017-2027, has evaluated the future growth potential of United States dairy alternatives market and provides statistics & information on market size, structure, and future market growth. the report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the dairy alternatives in United States.
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